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IDG World Expo Appoints New VP to Manage LinuxWorld and OSBC Brands; Melinda Kendall brings 20 years of B2B media experience at ZD Events and MediaLive.


FRAMINGHAM, Mass. -- IDG IDG International Data Group
IDG Integrated Drive Generator
IDG Installation Design Guide
IDG Internet Discussion Group
IDG Inset Dielectric Guide
IDG International Dangerous Goods (mail, shipping) 
 World Expo, the leading producer of world-class tradeshows, conferences and events for IT markets, today announced the appointment of Melinda Kendall as Brand Vice President of IDG World Expo. Kendall will be responsible for LinuxWorld Conference & Expo and Open Source Business Conference (OSBC OSBC Open Source Business Conference
OSBC One Stop Business Center
).

Kendall has nearly 20 years of B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 media experience including positions at ZD Events, Ziff Davis Ziff Davis Inc. (ZD) is an American magazine publisher and Internet Information company. It was founded in 1927 in Chicago by William B. Ziff, Sr. and Bernard G. Davis. Throughout most of its history, it was a publisher of hobbyist magazines, often ones devoted to expensive,  Publishing and MediaLive International. While at ZD Events, Kendall managed a division responsible for Java Internet Business Expo, Web INNOVATION, and the Global Information Infrastructure Awards. Kendall also successfully launched COMDEX/Enterprise Conference and Expo. Most recently Kendall has been serving as the Acting Vice President of Event Audits for BPA Worldwide BPA Worldwide audits the circulation of primarily business-to-business publications. It also provides audit services for consumer magazines, newspapers, Web sites, events, email newsletters, digital magazines and other advertiser-supported media produced by its members. , the leading media auditing company.

"We're excited to have Melinda Kendall on board to assume management of our Open Source brands," said David Korse, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of IDG World Expo. "Melinda knows both the IT sector and the events business very well. She is a very experienced senior sales, marketing and strategic brand manager, and we expect her to be an important contributor to IDG World Expo."

About IDG World Expo

IDG World Expo (www.idgworldexpo.com) produces technology-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. As the leading technology event management company, IDG World Expo leverages its experience and knowledge of technology-focused events and conferences, enabling technology companies to capture the attention and loyalty of influential buyers. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo(R), LinuxWorld Conference & Expo(R), Bio-IT World Conference + Expo(R), Wireless Sensing Solutions(R), Syndicate(TM), GridWorld(TM), RoboBusiness and RoboNexus. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About IDG

International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO CIO: see American Federation of Labor and Congress of Industrial Organizations.


(Chief Information Officer) The executive officer in charge of information processing in an organization.
, CSO (Chief Security Officer) The person in charge of all staff members who are responsible for promulgating, enforcing and administering security policies for all systems within an enterprise or division. , Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo(R), Macworld Conference & Expo(R), DEMO(R), and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com.
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 19, 2005
Words:397
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