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IDC Releases The Wireless Industry's Most Comprehensive & Reliable End-User Survey.


The amount of wireless minutes being used by US households per month grew significantly in 2000 over 1999. Household cellular/PCS usage increased to an average of 247 minutes per month compared with 155 in 1999 and 89 in 1998. This is one of many key findings from IDC's annual Personal Wireless Communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
 User Survey.

"We are seeing this dramatic growth for a variety of reasons," says Charul Vyas, research analyst with IDC's Wireless and Mobile Communications program Software that manages the transmission of data between computers, typically via modem and the serial port. Such programs were very popular for connecting to BBSs before the Internet took off. . "The main reason is that rate plans are becoming more affordable, enabling end users to spend more time on their phones without spending more money. On average, total monthly household cellular/PCS spending increased only 10 percent over 1999."

Other findings from IDC's survey include:

* More than one-third (35 percent) of the users said their household had two or more phones; nearly 10 percent said they had three or more.

* Most respondents purchased their handsets from the cellular/PCS phone company store (34 percent), followed by the company's direct sales force and electronics stores.

* The most influential factors in the purchase of a phone were special offers or promotions (19 percent); features of the handset influenced only 15 percent of purchases.

* Contract commitments are on the decline. Roughly 60 percent of respondents reported having to commit to a contract, which is 10 percentage points lower than in 1999.

For its Personal Wireless Communications User Survey, IDC conducted telephone interviews with 900 cellular/PCs users. The many topics addressed include cellular/PCs use and spending, use of prepaid pre·pay  
tr.v. pre·paid, pre·pay·ing, pre·pays
To pay or pay for beforehand.



pre·payment n.
 cellular/PCS, distribution channels, and interest in new services such as wireless Internet access See how to access the Internet. . The report, Personal Wireless Communications User Survey, 2000 (IDC #B22094), presents the survey results cross tabulated To analyze and summarize data. A common example is summarizing the details from database records and placing them into a spreadsheet. The following example places the details of order records into summary form.  by RBOC (Regional Bell Operating Company) The Bell telephone companies that were spun off of AT&T by court order in 1984 (the Divestiture). Also known as the "Baby Bells," the initial seven RBOCs were Nynex, Bell Atlantic, BellSouth, Southwestern Bell, US West,  region, state/multistate regions, and usage, work, and personal demographics The attributes of people in a particular geographic area. Used for marketing purposes, population, ethnic origins, religion, spoken language, income and age range are examples of demographic data. . Because of the large number of data tables, the report is available in spreadsheet format, enabling researchers to quickly and easily search for information.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Industry Trend or Event
Comment:IDC Releases The Wireless Industry's Most Comprehensive & Reliable End-User Survey.(Industry Trend or Event)
Publication:EDP Weekly's IT Monitor
Geographic Code:1USA
Date:May 15, 2000
Words:321
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