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ICONIX Adds Support for Latest AJAX Webmail Clients to Truemark(R) Service.


New Support for Yahoo! Mail A free, Web-based e-mail service from Yahoo!. It includes Yahoo! Messenger, which alerts you if you have mail and also provides voice chat. See Yahoo! Messenger.  Beta, Windows LiveMail, Internet Explorer Microsoft's Web browser, which comes with Windows starting with Windows 98. Commonly called "IE," versions for Mac and Unix are also available. Internet Explorer is the most widely used Web browser on the market. It has also been the browser engine in AOL's Internet access software.  7, and Firefox 2.0 Now Extends Truemark Service Coverage to 90% of Consumer Webmail Users

SANTA CLARA Santa Clara, city, Cuba
Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba.
, Calif. -- ICONIX, Inc., the leading provider of visual email identification solutions, today announced that its Truemark email identification service now supports the latest AJAX-based webmail clients, including the new beta versions of Yahoo! Mail and Windows Live Mail An e-mail client from Microsoft developed as the succcessor to both Outlook Express in Windows XP and Windows Mail in Vista. Windows Live Mail is a client mail program for installation on the desktop, whereas "Windows Live Hotmail" is Microsoft's Web-based e-mail offering (see Windows , as well as the latest browser releases Internet Explorer 7 and Firefox 2.0. With these additions, the Truemark service now supports over 90 percent of consumer webmail users.

Users who adopt these new leading-edge webmail platforms can now take advantage of the same email identification service that ICONIX has been offering for MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory).  Hotmail, Yahoo! Mail, Gmail, and Earthlink. Users can download a simple plug-in from www.iconix.com, www.download.com, or any of ICONIX's partners' web sites. The plug-in examines incoming messages and authenticates the sender using standards-based email authentication See e-mail authentication.  technology, such as Domain Keys and Sender ID An e-mail authentication system from Microsoft that is based on Sender Policy Framework (SPF) records in the DNS system. Sender ID uses Microsoft's proprietary Purported Responsible Address (PRA) method for checking the headers within the message body. . Once the message is verified, the sender is checked against a list of senders registered with ICONIX and a Truemark icon is added to the authenticated message for easy identification.

"Email users continue to struggle to sift through an ever-rising tide of email," said Jeff Wilbur, vice president of marketing. "With the addition of these next-generation webmail services, ICONIX now supports more than 90 percent of consumer webmail users, making it easy to sort legitimate mail from phishing and spam using our intuitive, easy-to-identify Truemark icon. These days it's especially important to provide a consistent experience across multiple email services since most users have two or more email addresses. The Truemark icon not only makes it easy for users to find what they want, regardless of email client See e-mail program. , but also helps them know what's real so they don't open fake messages."

With the new releases, ICONIX is tracking the leading edge beta technology of Yahoo! Mail and Windows Live Mail, and providing support for the latest browser releases - Internet Explorer 7 and Firefox 2.0 - which complement current support for Internet Explorer 6 and Firefox 1.5. Adding these new email services will prove a boon for senders of email and their customers who are seeking to maintain trusted contact with each other. Recent studies show that users are more than twice as likely to open email messages marked with a Truemark icon since users can confidently open and act upon trusted messages. The Truemark service currently identifies email messages from more than 350 senders, representing leaders in online retail, financial institutions, auctions, travel, dating, social networks, and information/news services. Recent notable additions to the list of senders include Wells Fargo Bank, YouTube, Apple iTunes, ESPN ESPN Entertainment and Sports Programming Network , ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
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.com, CareerBuilder.com, and Eons.

Support for the new Webmail services and Internet Explorer 7 is available now. Firefox 2.0 support will be available during January 2007. The software plug-in for the Truemark service that supports these new webmail programs is available at www.iconix.com.

About ICONIX, Inc.

ICONIX, Inc. is the leading provider in trusted email identification solutions. ICONIX, Inc. provides the industry's first visual eMail ID solution for businesses and consumers. The Iconix([R]) solution enables consumers to quickly identify messages from legitimate senders, which proactively combats widespread email-based identity theft techniques, such as phishing. The Truemark service is the only standards-based visual authentication solution that works across various email platforms. For more information, visit www.iconix.com.

Iconix and Truemark are registered trademarks in the United States and Iconix, Uberfuze, Check-lock, the Iconix logo, the Iconix enabled logo, the Check-lock icon, and the Uberfuze logo are trademarks or service marks of ICONIX, Inc. Other trademarks are the property of their respective owners.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 13, 2006
Words:625
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