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Hypercom Introduces Payment Industry's First Suite of Internet Hosted POS Terminal Applications.

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epicDirect Lowers Implementation Costs, Speeds Time to Market for

Independent Sales Organizations This article or section deals primarily with the English-speaking world and does not represent a worldwide view of the subject.
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, Processors and VARs

Hypercom Corp. (NYSE NYSE

See: New York Stock Exchange
:HYC HYC Houston Yacht Club (Texas) ) today introduced epicDirect, the payment industry's first comprehensive suite of Internet hosted applications for point-of-sale terminals.

Accessed from a PC and a standard browser, epicDirect(TM) gives processors, Independent Sales Organizations (ISOs) and Value-Added Resellers (VARs) everything needed to manage a base of card payment terminals and merchants, including the most complete and up-to-date set of applications in the industry. epicDirect is available immediately.

Fortifying its pioneering use of the Application Service Provider (ASP) model popularized by IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Sun, Oracle and other computer industry leaders, Hypercom's new epicDirect solution provides hosting services for all back-office systems.

The ASP business model gets customers to market immediately and replaces upfront development costs and ongoing support expenses with a low monthly service fee. Typically, fees range from $4 to $30 a month per terminal depending on the mix of services selected.

"epicDirect is the capstone of our epic(TM) Internet strategy. Now our customers can load a Hypercom ICE(TM) terminal, manage their merchant accounts, enable epicServices(TM) and bill directly from this Web-based application See Web application.  with no investment in back-office systems and support," said O.B. Rawls IV, president of Hypercom North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .

"Until now, new applications meant new support system development for our ISO (1) See ISO speed.

(2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI.
 and processor customers. With epicDirect, you get it all at once, ready to sell and use, and with anytime, anywhere Internet access See how to access the Internet. . Our customers can take more control of their accounts, broaden their offering and improve the quality of their service without making a large upfront investment.

"We already have customers using epicDirect, and the response has been overwhelmingly enthusiastic."

Access to epicDirect is secured by RSA (1) (Rural Service Area) See MSA.

(2) (Rivest-Shamir-Adleman) A highly secure cryptography method by RSA Security, Inc., Bedford, MA (www.rsa.com), a division of EMC Corporation since 2006. It uses a two-part key.
(R) SecurID(TM) public key token technology, ensuring the highest levels of security for epicDirect customers and their merchants.

A common entry point called the Control Panel provides a single log-on, single access to all epicServices applications including a new application, iTermMaster, that is an Internet version of Hypercom's popular TermMaster(R) terminal management suite. iTermMaster provides everything required to quickly and easily set up, operate and manage any Hypercom(R) terminal.

Other epicDirect applications are:
-- myICE -- a new application for use by merchants to view and manage their own information and applications; merchants can add, change or delete receipt or display images and display them on their ICE terminal; retrieve stored receipts; review financial reporting, check e-mail, and track packages; since studies show 70% of small merchants do not have a PC in their store, merchants can access myICE features directly from the ICE terminal as well as from a PC.

-- Financial reporting -- online review of transaction and deposit information enables merchants to manage cash flows more closely.

-- Electronic receipt capture -- a secure back-end receipt storage and online retrieval platform that eliminates the need for merchants to warehouse and manually retrieve paper receipts; an integrated Chargeback Defense Mechanism helps reduce bank chargebacks; saves time and money when resolving customer-disputed transactions.

-- E-mail -- provides e-mail services at the point-of-sale (POS)/point-of-transaction terminal, improving communications with merchants as well as giving them a useful tool for managing their business.

-- ICE-PAC(R) -- a tool for customizing and managing images for on-screen/receipt advertising and receipt printing on the ICE terminals; includes extensive image collections.

-- Package tracking -- setup and track FedEx(R) or UPS(R) shipments through myICE; ideal for merchants that also provide phone order, mail order or Web order.


ISOs or processors can implement a Customer Retention Management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) program by using epicDirect as an all-in-one management and help desk system. The application allows support teams to implement service changes, track history and log all changes made to the merchant information by user ID, providing an audit trail and accountability.

With the anytime, anywhere access convenience of Internet delivered services, on-call associates can respond to problems from a PC at home with the same resources they would have at the office.

VARs can use epicDirect to provide support to their base of users and to distribute, test and update their applications.

During the last three years, Hypercom has pioneered the use of the Internet for POS (1) See point of sale and packet over SONET.

(2) "Parent over shoulder." See digispeak.

POS - point of sale
 applications, starting with the introduction of the ICE family of card payment terminals. Named for the interactive consumer environment created by its graphics user interface, ICE terminals are ready to connect to and use the Internet.

Complementing these terminals is Hypercom's epicServices, a family of turnkey Internet-based solutions that maximize the capabilities of every merchant countertop. In addition to epicDirect and application hosting, other turnkey services are training, marketing materials, help desk support, telemarketing telemarketing, the practice of selling goods or services to customers by means of the telephone or of surveying consumer preferences in telephone conversations. , billing services and telecommunications.

Anyone interested in more information about epicDirect can call epicServices Customer Service at 877/448-3742 or send e-mail epichelp@hypercom.com.

About Hypercom (www.hypercom.com)

Hypercom Corp. is a leading global provider of electronic payment solutions that add value at the point-of-sale for consumers, merchants and acquirers, and yield increased profitability for its customers.

Hypercom's products include secure, high performance, Web-enabled card payment terminals that work seamlessly with its networking equipment and software applications for e-commerce, m-commerce, smart cards Example of widely used contactless smart cards are Hong Kong's Octopus card, Paris' Calypso/Navigo card and Lisbon' LisboaViva card, which predate the ISO/IEC 14443 standard. The following tables list smart cards used for public transportation and other electronic purse applications.  and traditional payment applications.

The company's widely-accepted ePOS-infocommerce(R) (epic) framework of consumer-activated, EMV-certified, touch-screen ICE (Interactive Consumer Environment) terminals enable acquirers and merchants to decrease costs, increase revenues and improve customer retention.

Headquartered in Phoenix, Hypercom maintains an installed base of more than 5 million terminals in over 100 countries, which conduct more than 10 billion transactions annually.

Hypercom, ePOS-infocommerce, TermMaster and ICE-PAC ICE-PAC Integrated Clean Energy for Peace and Climate  are registered trademarks of Hypercom Corp. epic, epicDirect, epicServices and ICE are trademarks of Hypercom Corp. FedEx is a registered trademark of FedEx Corp. UPS is a registered trademark of United Parcel Service United Parcel Service, Inc. (NYSE: UPS), commonly referred to as UPS, is the world's largest package delivery company, delivering more than 15 million packages[1] a day to 6.1 million customers in over 200 countries and territories around the world.  of America Inc.

All other products or services mentioned in this document are trademarks, service marks, registered trademarks or registered service marks of their respective owners.

Certain matters discussed within this press release are forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Although Hypercom management believes the expectations reflected in such forward-looking statements are based on reasonable assumptions, it can give no assurance that its expectations will be attained.

Factors that could cause actual results to differ materially from expectations include industry, competitive and technological changes; risks associated with international operations Internal Operations (I.O., IO or I/O) is a fictional American Intelligence Agency in Wildstorm comics. It was originally called International Operations. I.O. first appeared in WildC.A.T.S. volume 1 #1 (August, 1992) and was created by Brandon Choi and Jim Lee.  and foreign currency fluctuations; the composition, timing and size of orders from and shipments to major customers; inventory obsolescence ob·so·les·cent  
adj.
1. Being in the process of passing out of use or usefulness; becoming obsolete.

2. Biology Gradually disappearing; imperfectly or only slightly developed.
; market acceptance of new products and other risks detailed from time to time in Hypercom's SEC reports, including the company's most recent 10K and subsequent 10Qs.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 11, 2002
Words:1093
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