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HyperParallel Announces Strategic Partnership With Broadbase.


SAN FRANCISCO--(BUSINESS WIRE)--Nov. 21, 1997--

Integrated Solution Aimed at Delivering State-of-the-Art

Data Mart A subset of a data warehouse for a single department or function. A data mart may have tens of gigabytes of data rather than hundreds of gigabytes for the entire enterprise. See data warehouse.  and Data Mining Capabilities

HyperParallel, Inc. today announced that it has entered into a strategic partnership with Broadbase Information Systems, Inc. Under terms of the agreement, the companies will develop and market an integrated decision-support solution based on HyperParallel's state-of-the-art data mining software and Broadbase's rich, user-centric data mart. The Broadbase/HyperParallel solution will be the first to marry performance, a user-centric design, and "machine-learning" technology to provide business professionals with simple, intuitive access to corporate information.

"Corporate users of information have been waiting for this announcement for a half dozen years," said Bill Nowacki, vice president of marketing for HyperParallel, Inc. "Data mining has proven to be a valuable technology for allowing users to recognize trends, relationships and tendencies within massive amounts of corporate data by utilizing advanced, `machine-learning' technology. Broadbase has improved upon this paradigm by simplifying the delivery of this sophisticated technology within a high-performance, integrated data mart product."

"Broadbase is excited to partner with HyperParallel in making next-generation data analysis solutions a reality for a new, broader range of business professionals," said Bruce Armstrong Bruce Charles Armstrong (born September 7, 1965) is a former offensive tackle in the National Football League from 1987 to 2000, playing all fourteen seasons with the New England Patriots. , senior vice president of sales and marketing for Broadbase Information Systems, Inc. "Combining our state-of-the-art data mart technology with HyperParallel's advanced data mining software into a single, integrated solution will provide these business users with fast, simple access to the strategic information they need to compete."

Combined Solution to Deliver Next Generation in Decision Support

Executive information systems, natural language interfaces, on-line analytical processing (database) On-Line Analytical Processing - (OLAP) A category of database software which provides an interface such that users can transform or limit raw data according to user-defined or pre-defined functions, and quickly and interactively examine the results in various dimensions  (OLAP (OnLine Analytical Processing) Decision support software that allows the user to quickly analyze information that has been summarized into multidimensional views and hierarchies. OLAP tools are used to perform trend analysis on sales and financial information. ) and relational OLAP (ROLAP See OLAP. ) tools have all been part of the evolution of decision-support technologies that have improved corporate decision making. In the last year, sophisticated data mining technology from companies like HyperParallel have taken data analysis one level further. Now Broadbase offers the next evolutionary step in delivering data mining technology to a wider range of business users.

Broadbase has created a unique product by combining the latest in decision-support technology with proven industry standards. The result is a contemporary approach for data mart management and information retrieval information retrieval

Recovery of information, especially in a database stored in a computer. Two main approaches are matching words in the query against the database index (keyword searching) and traversing the database using hypertext or hypermedia links.
 that will complement the decision-support infrastructure requirements for a broad range of users, regardless of the sophistication so·phis·ti·cate  
v. so·phis·ti·cat·ed, so·phis·ti·cat·ing, so·phis·ti·cates

v.tr.
1. To cause to become less natural, especially to make less naive and more worldly.

2.
 of analysis they require. Combined with HyperParallel's knowledge discovery software, Broadbase can immediately advance business decision-making across the multiple industries that face fierce competition today, including consumer packaged goods Noun 1. packaged goods - groceries that are packaged for sale
foodstuff, grocery - (usually plural) consumer goods sold by a grocer

plural, plural form - the form of a word that is used to denote more than one
, retail, finance and telecommunications.

Availability and Pricing

Both companies are currently beta testing (programming) beta testing - Testing a pre-release (potentially unreliable) version of a piece of software by making it available to selected users. This term derives from early 1960s terminology for product cycle checkpoints, first used at IBM but later standard throughout the  the integrated product. Its general availability will be timed with the general availability of the Broadbase server. Pricing will be announced at the time of availability.

About HyperParallel

HyperParallel is a San-Francisco based company specializing in knowledge discovery software and business solutions for banks, retailers and telephone companies.

About Broadbase

Broadbase Information Systems, Inc. is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 based in San Mateo, California San Mateo is a city in San Mateo County, California, in the San Francisco Bay Area. It is one of the larger suburbs on the San Francisco Peninsula, located between Burlingame to the north, Foster City to the East, and Belmont to the south. . The company's mission is to deliver a comprehensive data mart solution that significantly reduces the cost, time and complexity usually associated with data warehousing projects. Founded in 1995, Broadbase has received venture backing from Benchmark Capital and Mohr Davidow Ventures. The company is comprised of data warehouse engineering and marketing veterans from recognized leaders such as Oracle, Sybase and Teradata. For more information, visit the Broadbase Web site at www.broadbase.com. -0-

HyperParallel is a trademark of HyperParallel, Inc. Broadbase is a trademark of Broadbase Information Systems, Inc. All other product and company names may be trademarks of the companies with which they are associated.

CONTACT: HyperParallel, Inc.

Bill Nowacki, 847/726-0164

nowacki@hyperparallel.com
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 21, 1997
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