HydraWEB Cookies to Split Web VIPs From the Masses.
HydraWEB Technologies Inc yesterday launched a software upgrade to its web server load balancing The fine tuning of a computer system, network or disk subsystem in order to more evenly distribute the data and/or processing across available resources. For example, in clustering, load balancing might distribute the incoming transactions evenly to all servers, or it might redirect them device that will allow companies to exploit cookies to give VIP treatment to valuable clients interacting with their web sites. The New York-based company also announced HydraASP, a load balancing upgrade designed for application service providers.
HydraCookies allows companies to route web requests to server clusters prioritized on a client's previous behavior and the value of their custom, information that is stored as a cookie cookie
File or part of a file put on a Web user's hard disk by a Web site. Cookies are used to store registration data, to make it possible to customize information for visitors to a Web site, to target Web advertising, and to keep track of the products a user wishes to on the client's desktop. Multi-million dollar clients would be routed to servers with lots of available processing capacity for fast service, whereas a casual browser would be routed to a slower server.
HydraWEB sells primarily to internet service providers Internet service provider (ISP)
Company that provides Internet connections and services to individuals and organizations. For a monthly fee, ISPs provide computer users with a connection to their site (see data transmission), as well as a log-in name and password. and financial institutions. In the former's case an ISP (1) See in-system programmable.
(2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines. could include VIP status in a premium service. In the latter's, a company such as an online brokerage would prioritize pri·or·i·tize
v. pri·or·i·tized, pri·or·i·tiz·ing, pri·or·i·tiz·es Usage Problem
To arrange or deal with in order of importance.
v.intr. its big institutional dealers, which are worth a lot more than armchair day traders Day Trader
A stock trader who holds positions for a very short time (from minutes to hours) and makes numerous trades each day. Most trades are entered and closed out within the same day.
This is a highly speculative practice. .
Roger Heise, VP international sales at HydraWEB said that although the firm's client base includes names such as Dow Jones Dow Jones
the best known of several U.S. indexes of movements in price on Wall Street. [Am. Hist.: Payton, 202]
See : Finance , the Wall Street Journal and Citibank, its fastest-growing market is with e-commerce companies. This means that web shopping sites can make sure paying customers get a more efficient interaction than window shoppers.
The software costs $12,000, and sits on a HydraWEB Series load balancer, the router that deals with traffic to a web server. HydraWEB Series 900, 2000 and 5000 are available, offering connections to two, four and unlimited servers, costing $12,000, $24,000 and $60,000 respectively.
HydraASP, also launched yesterday, is a software agent designed to sit on an ASP's application server, communicating with the routing device. The software monitors both hardware and application performance, in order to route requests to the application server under the least strain, so that ASPs can offer better performance services. Combined with the HydraCookies software, ASPs will also be able to offer premium availability services.