Hudson Entertainment Licenses the Reaxion Multimedia Content Delivery Platform to Bring the Popular Hip-Hop Magazine, The Source, to Mobile Phone Users.SEATTLE -- Hudson Entertainment joins a growing list of entertainment brands using Seattle-based Reaxion to make its content available to cellular customers Reaxion Corp., today, announced that Hudson Entertainment is using its Multimedia Content Delivery Platform(TM) to rollout The Source magazine and other related bundled wireless entertainment to cell phone users. Reaxion, a leading developer and publisher of mobile games, entertainment and communication applications, is licensing Hudson technology that allows it to offer customers The Source's multimedia content combined with interactive games, wireless communities, contests, prize drawings and purchasable content (ringtones, screensavers, and wallpapers). San Mateo-based Hudson Entertainment specializes in mobile entertainment. Hudson's parent company, Hudson Soft Hudson Soft is a Japanese company founded on May 18, 1973. Initially, Hudson dealt with personal computer products, but has expanded to the development and publishing of video games, mobile content, and video game peripherals. , is a leading content provider for Japanese cell phone leader NTT DoCoMo (NTT Mobile Communications Network, Inc., Japan) Founded in 1991, NTT DoCoMo is a spinoff of Japan's NTT (Nippon Telegraph and Telephone Corporation) which provides wireless services, including cellular, paging, satellite and maritime and in-flight telephone services. , as well as a leading game publisher across console systems. Reaxion Multimedia Content Delivery Platform will enable Hudson to cut the time-to-market of its service by making the delivery of its content on multiple cell phone platforms seamless and by providing carriers with a single point of entry for back-end management of the service. In addition, Hudson will be able to easily manage and update information available through a content management system, which is part of Reaxion offering. "Hudson Entertainment and Hudson Soft are respected names in the mobile gaming and entertainment industry, and offer some of the most compelling content out there today," according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Misha Lyalin, Reaxion's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "The Source is a terrific brand to take wireless. The teen and twenty-something demographic are the users most likely to pay additional fees for mobile entertainment. The Source is the best-known worldwide community for hip-hop news, music, lifestyle and fashion and will attract this coveted cov·et v. cov·et·ed, cov·et·ing, cov·ets v.tr. 1. To feel blameworthy desire for (that which is another's). See Synonyms at envy. 2. To wish for longingly. See Synonyms at desire. demographic." "With Reaxion's help, we have been able to create a superb entertainment application on a very short timetable," explains Hudson Entertainment president, John Greiner. "The Source Mobile will be able to offer a different mix of features on different wireless carriers due to the flexibility of the Reaxion solution." This is the first mobile entertainment collaboration with Reaxion and Hudson Entertainment. The two companies have plans to collaborate on additional products later this year. About Reaxion Founded in 2001, Reaxion is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. headquartered in Seattle, with offices in Moscow and Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. . As a leading developer and publisher of mobile games, entertainment and communication applications, Reaxion's mission is to offer technology and entertainment that creates compelling communities that subscribers will want to return to again and again. Mobile clubs, magazines, multi-player games, and community platforms increase profits for carriers and entertainment licensers by giving mobile phone users a reason to interact with wireless services on an ongoing basis. Reaxion's products and solutions are designed to support popular industry standards and interoperability The capability of two or more hardware devices or two or more software routines to work harmoniously together. For example, in an Ethernet network, display adapters, hubs, switches and routers from different vendors must conform to the Ethernet standard and interoperate with each other. with the leading handset The part of the telephone that contains the speaker and the microphone. On a desktop phone, the part you hold in your hand is the handset. On a cellphone, the entire phone is the handset. See multihandset cordless and headset. manufacturers. As a game developer, Reaxion makes it easy for entertainment licensers to open up their content to the new mobile phone market. Hudson Entertainment, Inc. For thirty years, Hudson Soft has been a pioneer and leader in the videogame business. Hudson's mobile division is also a pioneer and a leading supplier of games and entertainment to the Japanese cellular phone market. Hudson Entertainment Inc, the U.S. subsidiary of Hudson Soft, develops and publishes entertainment software for North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. wireless carriers and videogame and handheld systems. |
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