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How2TV Feature Pac Shows Weemote Benefits; Online Video Promotes Parent-Approved Channel Controller.


Business Editors

LOS LOS Length of stay, see there  ANGELES--(BUSINESS WIRE)--May 1, 2001

Getting online information about Fobis' Weemote(R), a television remote control that lets parents regulate the programs their children watch, has just gotten easier -- thanks to How2TV.

Fobis Technologies, Inc., is using the Los Angeles-based company's Feature Pac to show consumers the highlights and benefits of the kid-friendly clicker click·er  
n.
One that clicks, as:
a. A remote control, as for a television or VCR.

b. A computer mouse.

c. A mechanical counter.
.

Fobis Technologies is the latest manufacturer joining the wave of companies using How2TV's visual eCRM packages to help consumers make informed purchase decisions. The How2TV Feature Pac is specially designed for Fobis to highlight the Weemote's benefits and steer steer

castrated male cattle beast over a year of age. See also bullock, buller steer.


steer bulling
see bulling.


steer Medtalk verb
 customers to the next step in the purchase process. To view the Fobis Weemote Feature Pac, click your Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you.  to: http://www.how2tv.com/how2tv2001/products/fobis.

"Parents need to know why the Weemote is a great product for their children and How2TV's Feature Pac is 60 seconds of attention-grabbing, informative video and audio that effectively sells the remote by encapsulating its benefits," John Stephen John Stephen was a Glaswegian clothes designer who had several shops on London's Carnaby Street. He is remembered as one of the main figures in creating Swinging London[1]. He died of cancer in 2004. , president, Fobis Technologies, said. "The Pac also makes it easier for customers to get a Weemote. After watching the Pac and learning about the product, parents can simply click links for more product and company information or hit the `Buy Now' button to get a Weemote of their own."

How2TV's Feature Pacs let consumers view product distinctions and benefits before they purchase. The rich media Pacs are available on the customer manufacturer or retailer's Web site -- all consumers need is a 56K or faster Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 connection. Designed to generate sales leads A sales lead is the identity of a person or entity potentially interested in purchasing a product or service, and represents the first stage of a sales process. The lead may have a corporation or business associated with the person(s). , companies can link Feature Pacs to e-commerce systems for immediate purchases, or employ other types of links designed to help customers make informed buying decisions.

How2TV also offers: the Instruction Pac, which helps consumers assemble, install or operate products; the FAQ (Frequently Asked Questions) A group of commonly asked questions about a subject along with the answers. Vendors often display them on their Web sites for use as troubleshooting guidelines.  Pac, which provides visual answers to frequently asked questions; the Training Pac, which teaches internal personnel about products and services to better answer customer questions.

About Fobis Technologies

Fobis Technologies, Inc. was founded in February 1997 to design gadgets for real life. The Fobis mission is to continue developing products that simplify the user interface experience while solving real world problems. The company's key focus is on creating practical products that offer consumers both a pleasant and simple user experience. Fobis Technologies, Inc. (www.weemote.com) is based in Miami, Fla., with an R&D center located in Silicon Valley, Calif.

More information about Fobis can be found at www.weemote.com.

About How2TV

Headquartered in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , How2TV is a full-service provider of visual eCRM solutions. How2TV's rich media packages, containing digital video, animated graphics See animation. , audio, diagrams and text, help customers select new products and assemble, program or operate products they have already purchased. How2TV's visual eCRM solutions also help generate sales and increase customer satisfaction, as well as lower call center costs and product returns. The packages sit on the Web site of the retailer or manufacturer and are accessible through the Internet, and, ultimately, on interactive television and wireless devices.

How2TV's services include full-service content development, hosting and customer usage tracking. More information about the company can be found at www.How2tv.com, at contact@how2tv.com or by calling 213/989-1356.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 1, 2001
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