How low can confidence go? (CEO Confidence Index).CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. confidence fell sharply in our most recent survey, but the war in Iraq Iraq or Irak (both: ēräk`, ĭrăk`), officially Republic of Iraq, republic (2005 est. pop. 26,075,000), 167,924 sq mi (434,924 sq km), SW Asia. wasn't necessarily the biggest cause of dismay. The overall CEO Confidence Index fell to a low of 89.4, down from 100 in October, when we commenced our email surveys. Not surprisingly, Current Confidence is even lower, at 78.6. The Future Confidence Index, or expectations of business conditions one quarter from now, also declined slightly, but remained at a relatively healthy 96.6. (For full results, visit www.chiefexecutive.net.) The wide gap between Current and Future Confidence reflects the possibility that today's conditions may not last more than a few months. This month, we asked a supplemental question about how the war in Iraq has affected the businesses of our respondents In the context of marketing research, a representative sample drawn from a larger population of people from whom information is collected and used to develop or confirm marketing strategy. . Here are the results: Positively--5.31 percent Negatively -45.31 percent No effect--49.38 percent When the survey was taken, and as of this writing, the battle for Baghdad was still raging rag·ing adj. 1. Very active and unpredicatable; volatile: a raging debate; a raging fire. 2. Remarkable; extraordinary: a raging hit on prime-time TV. , so sentiment could shift dramatically. But at least for now, the mood is grim. "This is probably the most difficult business climate I have experienced in my 27 year career," said one CEO. Several CEOs said the most crucial economic decisions will be those about how the Americans decide to rebuild Iraq and conduct international economic policies in the aftermath of war. As another CEO put it, the effect could be "negative due to the U.S. trying to reconcile with the world community by catering to foreign interests through the further opening of our borders, increasing imports, and pumping additional quantities of our wealth into the economies of those who treat us with contempt contempt, in law, interference with the functioning of a legislature or court. In its narrow and more usual sense, contempt refers to the despising of the authority, justice, or dignity of a court. ." He believes the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. should take a tough approach toward France in particular. Others sharply disagreed, as evidenced by this response: "The war needs to be resolved with international support." Many CEOs said they would like to see the Bush Administration tackle domestic economic worries as aggressively as it pursued Saddam Hussein Saddam Hussein (born April 28, 1937, Tikrit, Iraq—died Dec. 30, 2006, Baghdad) President of Iraq (1979–2003). He joined the Ba'th Party in 1957. Following participation in a failed attempt to assassinate Iraqi Pres. . And one CEO said the war was just a sideshow See Windows SideShow. from the real challenges. "My biggest worry is the U.S. losing manufacturing jobs to China, whose work force is bigger than those of Japan, Taiwan, the U.S. and South Korea combined," this person wrote. "Meanwhile, U.S. high-tech jobs are moving to India. How can you grow the economy without job growth? Plus, health costs and legal/insurance expenses are skyrocketing. War is a short term concern." Clearly, American CEOs have a lot on their minds. [GRAPH OMITTED] |
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