HouseHold Direct Announces Nomination of Thomas M. Rocca to Board of Directors.Business Editors ATLANTA--(BUSINESS WIRE)--Dec. 4, 2001 HouseHold Direct.com, Inc. (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). BB: BYIT). HouseHold Direct announces the nomination of Thomas M. Rocca, Vice President of Consumer Acquisition Services of Assurant Group, a Fortis Company (Atlanta, Georgia and Miami, Florida “Miami” redirects here. For the Native American tribe, see Miami tribe. Miami is a major city in southeastern Florida, in the United States. It is the county seat of Miami-Dade County. Miami is a gamma world city with an estimated population of 404,048. ), to the Board of Directors. Mr. Rocca is currently a member of the Board of Directors of Eqtima. He has been nominated to the HouseHold Direct Board to support the operational needs of HouseHold Direct's technology-based shopping platform in order to best interface the technology and partnering processes of the telemarketing and service bureau industries into the membership marketing, acquisition and customer service requirements of the Company. As Vice President of Consumer Acquisition Services at Assurant Group, Mr. Rocca is responsible for building a strong direct marketing support system that includes direct mail / outbound, inbound, and Internet teleservices that focus on enhanced productivity and reporting, digital quality recording through state-of-the-art technologies, and a key concentration on full contact center compliance and licensing. He is responsible for moving Assurant Group to a premier position as an international leader in direct marketing support of membership, credit related, and warranty products, within the insurance, banking, mortgage, utility, credit card, and retail industries. Mr. Rocca has broad experience in membership development and customer service practices representing millions of consumers and is a specialist in the integration of new programs and technologies that drive membership growth and maintenance. Previously, Mr. Rocca held positions of Executive Vice President of Sales, Consultant, and Senior Vice President/Owner respectively with eOn Communications, Call Center Focus, and INTEK Information, Inc. His expertise lies in the contact center technologies of the future, web integration, licensed telesales telesales Noun the selling of a commodity or service by telephone telesales npl → televentas fpl telesales npl → , help desk design, and enhanced contact center implementation. Mr. Rocca has worked with clients such as: Oracle, Oracle Education, TMJ TMJ abbr. temporomandibular joint syndrome Temporomandibular joint pain (TMJ) Pain and other symptoms affecting the head, jaw, and face that are caused when the jaw joints and muscles controlling them don't work , InfoPlex, Innovative Telesolutions, Brahma, Atento, and others. Mr. Rocca received his Bachelor of Science Noun 1. Bachelor of Science - a bachelor's degree in science BS, SB bachelor's degree, baccalaureate - an academic degree conferred on someone who has successfully completed undergraduate studies Degree in Marketing, focusing on Direct Marketing, Advertising, Consumer Behavior and Statistics, from Canisius College Canisius College (pronounced IPA: /kəˈniːʃəs/) is a private Catholic college in the Hamlin Park district of north-central Buffalo, New York. It was founded in 1870 by the Jesuits. It is named for St. . As a member of the American Teleservices Association (ATA (1) (AT Attachment) The specification for IDE drives. See IDE. (2) See analog telephone adapter. ATA - Advanced Technology Attachment ), Mr. Rocca has held various positions; his latest appointment is to a three-year term on the 2002 National Board of Directors. His 2002 focus will be on the strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. and enhancement of international relationships. In 1995, Mr. Rocca won the prestigious ATA "Tel Pro" Award. A member of The Society of Consumer Affairs Professionals in Business (SOCAP SOCAP Society Of Consumer Affairs Professionals in Business SOCAP System for Operations Crisis Action Planning SOCAP Society of Consumer Affairs Professionals International ) since 1990, Mr. Rocca has been extremely active as a member / board member of the Northern California Northern California, sometimes referred to as NorCal, is the northern portion of the U.S. state of California. The region contains the San Francisco Bay Area, the state capital, Sacramento; as well as the substantial natural beauty of the redwood forests, the northern Chapter. He has served as president and director-at-large during the last eight years and speaks frequently at regional teleservice, customer service, and consumer affairs seminars on call center technologies of the new millennium. He has been a call center technology expert for over 20 years. Mr. Rocca sits on the Advisory Boards of Global e-Connect, Speedware Software, Oracle "TeleSales" Group, Swallow Technologies and Strategic Island. John Folger, President of HouseHold Direct, stated, "Mr. Rocca's impressive credentials speak for themselves. We would be hard pressed to find an individual with a level of experience and record of achievement more in tune with the goals of HouseHold Direct. His oversight role as a member of the Board of Directors continues our expansion of the Management Team through the creation of a seasoned Board of Directors committed to moving the Company forward into the operational phase, with significant emphasis on revenue and earnings, and the introduction of operational management candidates." About HouseHold Direct The mission of HouseHold Direct is to empower consumers by creating the largest private wholesale shopping network in the world. The Company is focused on becoming the dominant and only publicly traded company publicly traded company A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market. to represent the presently fragmented industry of independently operated private buying clubs, and implementing a national franchise program. Their superior personalized shopping environment and consumer experience creates the compelling incentive to join the network and underscores the Company slogan, "Live much better for much less." Forward-looking statements in this release are made pursuant to the "safe harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. " provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including without limitation, continued acceptance of the Company's products, increased levels of competition for the Company, new products and technological changes, the Company's dependence on third-party suppliers, and other risks detailed from time to time in the Company's periodic reports filed with the Securities and Exchange Commission. Corporate Contact: E-mail: infohhd@HouseHoldDirect.com Web Site - http://www.HouseHoldDirect.com |
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