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Houlihan/Lawrence revamps website. (Technology-Update).


Houlihan/Lawrence, the largest independently-owned realtor Realtor

In the United States a designation used to describe a member of the National Association of Realtors (NAR).

Notes:
The term "realtor" is a registered trademark and encompasses agents, brokers and associates who are members of a real-estate firm associated with
 in Westchester and Putnam counties Putnam County is the name of 9 counties in the United States of America, many of which are named for Israel Putnam, who was a hero in the French and Indian War and a general in the American Revolutionary War:
  • Putnam County, Florida (Named for Benjamin A.
, has completely revamped its website to offer customers a single web source for all local, and even national listings. Now, www.houlihanlawerence.com can provide one-stop home shopping Home Shopping commonly refers to the electronic retailing / home shopping channels industry, which includes such billion dollar companies as HSN, QVC, eBay, ShopNBC, Buy.com, and Amazon.com.  with access to the Westchester and Putnam Multiple Listing Service (WPMLS), as well as listings throughout the country.

"For the home buyer, Houlihan/Lawrence is the only home search website they'll need. For sellers, it means additional exposure for their listings," said Stephen Meyers, president of Houlihan/Lawrence. "As a full service realtor, we can now offer both buyers and sellers the most up-to-date technology available, as an enhancement to our personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 services."

Prior to this, brokers were allowed to display only their own listings on their websites. Now, WPMLS members have the option of sharing their listings by posting them on other member broker Internet websites.

The new Houlihan/Lawrence site also connects to a national database of listings for local customers shopping for second homes or moving from the area. Home shoppers simply enter a state, county, city or zip code zip code

System of postal-zone codes (zip stands for “zone improvement plan”) introduced in the U.S. in 1963 to improve mail delivery and exploit electronic reading and sorting capabilities.
 and within seconds they can begin previewing homes from destinations across the nation.

For home sellers listing with Houlihan/Lawrence, their properties are displayed on the local website and on top websites across the country. As a member of RELO RELO Regional English Language Office (US Embassies)
RELO Real Estate Loan Officer
[R], Houlihan/Lawrence is part of a global network of leading independent real estate companies, and was one of the first to offer national exposure for listings.

Other new features on the updated website include Facts for the home buyer and seller, Fast and Easy Search features, and the Personal Shopper Personal shopping is a occupation of people who help others shop by giving advice and making suggestions to customers. They are often employed by department stores and boutiques (although some are freelance or work exclusively online). , which provides emails: to buyers containing new listings that match their search criteria.

The Houlihan/Lawrence website will continue to offer its popular Virtual Home Tour, which offers three 360[degrees] panoramic pan·o·ram·a  
n.
1. An unbroken view of an entire surrounding area.

2. A comprehensive presentation; a survey: a panorama of American literature.

3.
 views of the property and nine still photographs.

"The Virtual Home Tour is- a real benefit for both buyers and sellers," said Cathleen Stack, manager of technology development for Houlihan/Lawrence. "It allows buyers to narrow down searches, and gives sellers the opportunity to showcase their homes, both inside and out."

Every Houlihan/Lawrence agent has his or her own web page called an Agent Profile. Included on the pro file are all of the agent's current listings, an agent photo and contact information. Communication with an agent is only a click away with email links on both Home Listing Pages and Agent Profiles. Agents can be contacted 24 hours a day, seven days a week.

"While the computer will never replace the personal service we offer here at Houlihan/Lawrence, our goal is to make home buying and selling as easy and efficient as possible for our customers," said Meyers.
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Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Real Estate Weekly
Article Type:Brief Article
Geographic Code:1USA
Date:Apr 24, 2002
Words:456
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