Hot Kiss Announces Licensing Agreement with Wildseed to Produce the Hot Kiss Fashion Smart Skin.Business Editors/High-Tech Writers CTIA (1) See CompTIA. (2) (Cellular Telecommunications & Internet Association, Washington, DC, www.ctia.org, www.wow-com.com) A membership organization founded in 1984 that is involved with regulatory and public affairs issues in the wireless industry. Wireless IT and Entertainment 2003 LOS ANGELES--(BUSINESS WIRE)--Oct. 20, 2003 New Smart Skin(TM) intelligent accessories bring stylish options to wireless phones with the Hot Kiss label for young, fashion forward female consumers Hot Kiss, the Kiss, The sculpture by French sculptor Rodin depicting passionate embrace. [Art: Osborne, 988] See : Passion, Sensual Los Angeles-based junior apparel manufacturer and Wildseed Ltd., a software company pioneering Smart Skin intelligent accessories, announced today an exclusive licensing agreement for Wildseed to produce the Hot Kiss fashion Smart Skin. The Wildseed Smart Skin intelligently stylizes both the inside and outside of a Smart Skin capable wireless phone. Software loaded onto a tiny chip built into the accessory creates a dynamic user interface that gives wireless consumers the ultimate integrated fashion and entertainment experience. The Hot Kiss branded Smart Skin will deliver fashion industry information, music, ring tones, video clips, pictures, and Hot Kiss Web site access through dynamic network-driven data applications related to the theme of the skin. For example, the phone's screens and custom applications will morph to match the exterior design and color of the Smart Skin featuring Hot Kiss. The phone will be launched by Curitel, a handset manufacturer, in early 2004. Smart Skins will be initially available at carrier stores where the phone is sold. "Hot Kiss customers were practically born with a mobile phone in their hands," says Moshe Tsabag, owner of Hot Kiss. "These ladies are incredibly savvy about everything from technology to fashion so partnering with Wildseed enables us to be on the verge On the Verge (or The Geography of Yearning) is a play written by Eric Overmyer. It makes extensive use of esoteric language and pop culture references from the late nineteenth century to 1955. of cutting edge lifestyle trends along with our customer." Hot Kiss apparel customers are women who want fashion that easily transitions from school wear to street wear to club wear. Since its inception in 1996, Hot Kiss has become a driving force in the junior sportswear industry with more than $50 million dollars in annual sales. Hot Kiss apparel is available at stores nationwide, including Nordstroms, Gadzook's and Macy's. The brand is regularly featured in Cosmo Girl, Cosmopolitan, Elle Girl, Lucky, Marie Claire Marie Claire is a monthly woman’s magazine conceived in France but also distributed in other countries with editions specific to them and in their languages. While each country shares its own special voice with its audience, the United States edition focuses on women , Seventeen, Teen People and Teen Vogue Teen Vogue magazine began as a version of Vogue magazine for a younger audience. The magazine focuses on fashion and celebrities, but also offers information the latest entertainment and feature stories on current issues and events. . What this means for Hot Kiss and other forward-thinking companies looking to extend their brand, is that a Smart Skin is another mechanism to merchandise content and product for customer use. Recently, Hot Kiss and Entertainment Tonight teamed up on a joint advertising and marketing campaign featuring Maria Menounos Maria Menounos (Μαρία Μενούνος in Greek) (born June 8, 1978) is an American actress, journalist, and television presenter. , who reports on film, television, music and fashion, for "Entertainment Tonight" and the weekly teen entertainment show "ET on MTV MTV in full Music Television U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business. ." Wildseed research indicates that female teens and young adults crave fashion for their wireless phones. Brands have become such an integral component to their daily life that intersecting them across everything they do, wear and use is critical. Stylish Smart Skins are what fashionable young women want. This research shows that girls are really into not only features on the phone, but all things interactive like getting fashion updates, ability to change the style of the phone with new Smart Skins to match their mood and fashion look on any given day. "The Hot Kiss label is fashion forward and fun, so combining that with stylish Smart Skins makes sense for our target market," explains Cindy Smith, vice president of marketing for Wildseed. "Every chic, young woman wants to be a part of the latest trends, and having a Hot Kiss fashion Smart Skin in her hand lets her have the most current Hot Kiss trends at her fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States. ." Wildseed will be demonstrating Smart Skin intelligent accessories at CTIA Wireless I.T. tradeshow from October 21st to 23rd, 2003 in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. . Wildseed's booth can be found in the M-tertainment pavilion 1133-A. G. Eric Engstrom, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. for Wildseed will be participating on the "Multimedia" panel discussion on Wednesday October 22nd from 3:00 to 4:30pm in room 205. About Hot Kiss, Inc. HOT KISS is a Los Angeles-based manufacturer of junior sportswear, denim, sweaters and dresses. The company has assigned licensees to produce footwear, handbags, small leather goods, belts, shoes, swimwear, lingerie, socks, children's wear and a Canadian collection under the HOT KISS label. Principal and owner, Moshe Tsabag, formerly of Yes Clothing Co., launched this trend-setting collection in 1996. Today HOT KISS can be found in 4000 doors at national junior specialty chains like Gadzooks gad·zooks interj. Used as a mild or ironic oath: "Gadzooks! Is there a panic detector, akin to a smoke detector, that sniffs anxiety in the air?" George F. Will. , Rampage and Wet Seal Wet Seal is a young women's clothing retailer headquartered in Foothill Ranch, California. It carries moderately priced brand name and company-designed apparel and accessories. The company was founded in Newport Beach, California by Lorne Huycke in 1962 as "Lorne's. , and major department stores such as Macy's, Dillard's, Nordstrom, Burdines, Parisian, and Rich's, and hundreds of specialty stores nationwide. Retail price points range from $20-$50. About Wildseed Ltd. Wildseed is an innovative software company pioneering the world's first intelligent accessories for wireless phones. Smart Skin(TM) intelligent accessories stylize styl·ize tr.v. styl·ized, styl·iz·ing, styl·iz·es 1. To restrict or make conform to a particular style. 2. To represent conventionally; conventionalize. both the outside and inside of the phone for an integrated fashion and entertainment experience. These accessories package dynamic and static applications for phones giving carriers a way to merchandise content for consumer use. Smart Skins deliver music, ringtones, video clips, pictures, games and screen themes, plus dynamic network-driven data applications related to the theme of the skin. To maximize the experience, the software resident on the phone supports a Dynamic User Interface (DUI). Wildseed's DUI is called Smart Screens(TM) application framework and it provides the software that makes the phone's screens and custom applications morph to match the exterior design of the changeable Smart Skin on the phone. Smart Skins deliver a new source of recurring revenue for wireless carriers, handset manufacturers, media companies and retailers. The first Smart Skin capable phone is GSM/GPRS and will be launched by Curitel in early 2004. Wildseed's software is based on Linux and is licensed for use in specially designed handsets supporting GSM GPRS (General Packet Radio Service) The first high-speed digital data service provided by cellular carriers that used the GSM technology. GPRS added a packet-switched channel to GSM, which uses dedicated, circuit-switched channels for voice conversations. and Qualcomm's CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band. 1XRTT. Smart Screens software is also compatible with Symbian, Microsoft Stinger and Qualcomm's BREW. Wildseed has offices in Kirkland, Washington and London, England. Wildseed, the Wildseed logo, Smart Skin, and Smart Screen are trademarks of Wildseed Ltd. For more information, please visit www.Wildseed.com. |
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