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Horst Design International wins gold award for design.


On Aug. 19, Horst Design International (HDI HDI Human Development Index (UNDP yardstick of human welfare)
HDI Help Desk Institute
HDI Humpty Dumpty Institute (New York, New York)
HDI High Density Interconnect
), Cold Spring Harbor, Long Island received a gold award for design excellence at the 50th annual Merchandising Achievement Awards ceremony during a gala reception and dinner.

Gifts & Decorative Accessories presented Bernhart Rumphorst, HDI principal designer/planner, with a crystal trophy in recognition of the firm's design for the Wind & Water gift store on Manhattan's Upper East Side. Winners were selected by Gifts & Dec editors and George Little George Little may refer to:
  • George Little (North Carolina) (born 1942), Republican politician from North Carolina
  • George Little (naval officer) (1754–1809), American naval officer during the Revolutionary War
 Management, a trade show organizer and sponsor of the awards. This is the second design award HDI has recently won for this store.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 editor-in-chief Quinn Halford, the Wind & Water store was bestowcd the highest honor in the store design category, under $1 million in sales, for its application of outstanding retail design that appeals to discerning customers. HDI transformed a 1,500-SF pharmacy in an Art Deco art deco (ärt dĕkō`; är dākō`, ärt) or art moderne (är môdĕrn`, ärt)  building to an upscale shop that offers a mix of unusual gifts and home decorative accessories.

"We are thrilled to win this award for Wind & Water as it allowed us to maximize our creativity and develop innovative design details that would create a unique image for this eclectic shop," says Rumphorst.

Guided by the principles of feng shui Feng shui

Traditional Chinese method of arranging the human and social world in auspicious alignment with the forces of the cosmos, including qi and yin-yang. It was devised during the Han dynasty (206 BC–AD 220).
, a philosophy adhered to by Frank and Theresa Ilagan - the husband-and-wife team that owns the store - HDI developed a sense of peace, balance and harmony with nature in the store's interior. In a successful design solution, HDI used cabinetry made from luxurious cherrywood, stained maple floors, soothing and warm colors of seafoam green and ochre tones, textured natural materials such as coarse sisal wallcoverings, carved ornamental detailing along the perimeter and soft lighting.

Another challenge HDI faced was to draw customers through the store. To achieve this objective, the design firm developed a huge dramatic ceiling oculus oculus

(Latin: “eye”) In architecture, any of several elements resembling an eye, such as a round or oval window or the round opening at the top of some domes (see Pantheon).
 and overhead panels that draw the eye to all areas of the store. The oculus is echoed by a circular green slate floor below for greater interest.

A painted wooden fireplace adorned with carved ribbons and cherubs flanked by slim faux columns Faux columns is a web design technique that allows for the creation of the illusion of equal height columns using a background image in the body. This is seen as a CSS-based alternative to using HTML tables for column layout.  encourage customers to walk to the rear of the store, which houses the children's items. Elephants carved above the display shelves reinforce the ornate and quality image of the store.
COPYRIGHT 2001 Hagedorn Publication
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Real Estate Weekly
Article Type:Brief Article
Date:Oct 10, 2001
Words:370
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