Holly Barnett joins The Benjamin Group as vice president & general manager of Southern California division.IRVINE, Calif.--(BUSINESS WIRE)--June 9, 1995--The Benjamin Group Inc. (TBGI), a leading technology public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most and marketing firm, Friday announced the strategic addition of Holly Barnett, APR APR See: Annual Percentage Rate , as vice president and general manager of its Southern California division. "We're pleased to have a PR and marketing pro of Holly's caliber on board at TBGI," said Sheri Benjamin, the firm's president. "I've known Holly for years and am confident that her creativity in solving complex marketing and communications issues, as well as her extensive experience managing large account teams, makes her an excellent leader for our Southern California operation." "Joining TBGI was a straightforward decision," Barnett said. "The firm has earned an excellent reputation in the technology arena by providing public relations programs from a marketing model. My charter is to maintain this momentum and move TBGI forward -- not only by adding new accounts, but also by continuing to improve the service we provide our present clients." Prior to joining TBGI, Barnett was public relations manager for Anaheim-based Odetics. At Odetics she managed the in-house public relations department and produced copy/creative for the company's client/server automated mass storage systems, television broadcast automation systems, video processing equipment and communications products. Before Odetics, she founded and managed the Public Relations Division of R.L. Couch & Company and, in the early 1980s, was with the Public Relations Division of Jansen Associates. During her tenure in Orange County's high technology public relations community, Barnett developed and managed award-winning programs featuring marketing communications elements such as media relations, video news releases, direct mail, collateral, annual reports, special events, focus groups, investor relations, product roll-outs, and dealer and employee relations programs. Her earlier client-side experience includes positions with Century Data Systems/Xerox and Aerojet Ordnance Company. A graduate of California State University Enrollment recognition by an appropriate authority that the performance of a particular institution has satisfied a prestated set of criteria. accredited herds cattle herds which have achieved a low level of reactors to, e.g. member of the Public Relations Society of America The Public Relations Society of America (PRSA), based in New York City, is the world's largest organization for public relations professionals. The organization has more than 30,000 professional and student members, and is organized into 112 chapters nationwide. and in 1993 was the president of the organization's Orange County Chapter. She is the recipient of numerous PRSA PRSA Public Relations Society of America PRSA Personal Retirement Savings Account PRSA Puerto Rican Student Association PRSA Puerto Rican Studies Association PRSA Park and Recreation Service Area PRSA President of the Royal Scottish Academy Protos Awards, multiple BPA/A Awards of Excellence and a Los Angeles Advertising LULU Lulu keeper of two others on her earnings. [Aust. Opera: Berg, Lulu, Westerman, 484] See : Prostitution Award. Married with one child, Barnett resides in Brea, Calif. The Benjamin Group Inc. delivers strategic public relations Strategic Public Relations (PR) involves creative planning, media research and strategic approach in designing a PR campaign. Unlike the present, PR programs used to be very media relations-centric and based on personal relationships with journalists and columnists. and marketing counsel, as well as innovative marketing communications, employee communications and product publicity programs, to a wide range of global technology clients. For the third year, the firm was one of only half a dozen U.S. public relations firms that received top industry honors as a "Hot Technology Firm" in Inside PR magazine's nationwide annual "PR Agency Report Card." One of the top 15 public relations firms in Orange County (as ranked by the Orange County Business Journal Please help improve the article by adding information and sources on neglected viewpoints, or by summarizing and ), TBGI has operations in both Northern and Southern California. CONTACT: The Benjamin Group Inc. Sheri Benjamin, 408/559-6090 |
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