Holiday Shopping Online: Keynote Offers Media Access to Studies, Experts; Keynote Studies Offer Insight Into Customer Experience and Service Levels at Leading Retail Web Sites.SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif. -- As the online holiday shopping season approaches, Keynote Systems Keynote Systems, Inc. provides measurement and monitoring, service level and customer experience management services to customers to improve e-business performance by reducing costs, improving customer satisfaction and increasing profitability. (Nasdaq:KEYN), The Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the Performance Authority(R), has announced that it is offering media outlets extensive access to its competitive intelligence studies of the online retail industry, as well as access to its team of industry experts. Keynote keynote /key·note/ (ke´not) in homeopathy, the characteristic property of a drug that indicates its use in treating a similar symptom of disease. will also be watching its market-leading Web performance index of leading retail Web sites closely for unexpected blips. As the holiday shopping season heats up, sites often slow down. How prepared are online shopping sites for this year's expected customer onslaught? What are the best sites doing right this season? And what are some of the wrong things Wrong Things is a collaborative short-fiction collection by Poppy Z. Brite and Caitlin R. Kiernan, released by Subterranean Press in 2001. This short hardback includes one solo story by each author and one story written in collaboration, as well as an afterword by Kiernan. sites do to create unhappy online holiday shopping customers? Keynote data and pundits are available as a media resource to provide reporters covering this year's online holiday shopping season with valuable data and insights available nowhere else. Keynote has conducted numerous competitive intelligence studies of the online retail industry, examining the performance of leading retail Web sites in terms of both the online customer experience and service levels. The company's customer experience studies include an examination of online brand appeal, customer service and the check out process, as well as more than 250 other metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM. , at leading retail Web sites. Keynote's service level studies benchmark site reliability and responsiveness, including load handling, outage out·age n. 1. A quantity or portion of something lacking after delivery or storage. 2. A temporary suspension of operation, especially of electric power. hours and average page download To receive a file transmitted over a network. In any communications session, "download" means receive, and "upload" means send. The download/upload often implies a big/little scenario, in which data is being downloaded from the "big" server into the "little" user's computer. times at leading retail sites. In addition, the company offers the Keynote E-Commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. Web Transaction Performance Index, an index that tracks the speed and availability for executing transactions at leading e-commerce sites. The index shows the total execution time and success rate for logging into an account, searching for an item, adding it to the shopping cart and proceeding to checkout on selected Internet retail sites. The company also offers studies of credit card, travel, airline, cruise, wireless and other industry Web sites. Keynote experts in online customer experience and service levels at online retail sites are available for comment and interview. A partial overview of recent relevant Keynote studies is provided below. Sampling of Available Keynote Studies & Resources for Media: --Keynote Customer Experience Rankings for Retail Web Sites: This study examined 2,000 consumers as they interacted with more than 20 leading retail Web sites, capturing more than 250 behavioral behavioral pertaining to behavior. behavioral disorders see vice. behavioral seizure see psychomotor seizure. and attitudinal data points for each consumer. For a press release on this study, visit: http://www.keynote.com/news_events/releases_2005/05july07.html --Keynote Service Level Rankings for Retail Web Sites: This study examined service levels at more than a dozen leading retail Web sites and is based on over 6,500 measurements of site responsiveness and reliability taken from each site. For an abstract of this study, visit: http://www.keynote.com/sbl_forms/sl_retail.html --Keynote Customer Experience Rankings for Computer Hardware Web Sites: This annual study of customer experience at computer hardware retailer sites is based on research with 2,000 customers as they interacted with 10 leading sites that offer computer hardware or peripherals. For a press release on this study, visit: http://www.keynote.com/news_events/releases_2005/05oct06.html --Keynote E-Commerce Transaction Performance Index: In addition, the Keynote E-Commerce Transaction Performance Index is a weekly evaluation of service levels at leading e-commerce sites. The index shows the total execution time and success rate for logging into an account, searching for an item, adding it to the shopping cart, and proceeding to check out on selected Internet retail sites. The latest results from the index can be viewed at: http://ecommercetimes.com/ectpi/ |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion