Hitachi to tie-up with Baron International Ltd to sell audio-visual products in the Indian market; Sales of Colour Televisions to begin in early April 1999.MUMBAI, India--(BUSINESS WIRE)--March 24, 1999--Hitachi Home Electronics Asia (S) Pte. Ltd., Singapore and Baron International Ltd, Mumbai today announced that they have entered into a comprehensive agreement for the Marketing, Sales and Distribution of Hitachi brand Audio Visual products in India. Mr Kyohei Kasaba, Board Director, Group Executive, Consumer Products Group of Hitachi, Ltd., Japan commented as follows: "We are happy that our Audio Visual products are being introduced in India. We believe Baron International will be our long term partner in making Hitachi a strong and well known brand among Indian consumers. Baron International has a good track record and we are impressed with their marketing, sales and distribution strengths." Mr Kabir Mulchandani, Chief Executive Officer, Baron International Limited, Mumbai said: "We are very pleased that Hitachi has chosen us as its partner. We are confident that Hitachi products, backed by Hitachi's superior technology and R&D, will be a big hit with Indian consumers." The Agreement is now effective and the first batch of Colour TVs is expected to be introduced to the Indian market in the first week of April 1999. Hitachi Consumer Products offer a complete range covering Colour TVs, Video Cameras, VCRs, Hi-Fi Systems and White goods like Refrigerators, Washing Machines (storage) washing machine - An old-style 14-inch hard disk in a floor-standing cabinet. So called because of the size of the cabinet and the "top-loading" access to the media packs - and, of course, they were always set on "spin cycle". , Vacuum Cleaners vacuum cleaner, mechanical device using a draft of air to remove dust, loose dirt, or other particulate matter from dry surfaces. It is especially useful on highly textured surfaces, such as carpets and upholstery, that are difficult to clean by wiping or brushing. , Air conditioners, Gas Tables etc. Hitachi's consumer products are manufactured in Japan and 16 overseas manufacturing sites, mainly in ASEAN ASEAN: see Association of Southeast Asian Nations. ASEAN in full Association of Southeast Asian Nations International organization established by the governments of Indonesia, Malaysia, the Philippines, Singapore, and Thailand in countries. Hitachi Colour TVs are manufactured in 8 factories spread throughout the world. Hitachi's UltraVision range of large screen Projection TVs See rear-projection TV and front-projection TV. of up to 70" is the market leader in the US market. Hitachi is introducing its latest Colour TVs in India. Leading the range is the Super Flat 29" model C29-F100. First introduced just 3 months ago in the Japanese market, this model will be much appreciated by the discerning Indian consumer. Its super flat screen ensures undistorted Adj. 1. undistorted - without alteration or misrepresentation; "his judgment was undistorted by emotion" artless, ingenuous - characterized by an inability to mask your feelings; not devious; "an ingenuous admission of responsibility" , razor sharp images. With virtually no screen curvature, the viewing angle is superwide, and pictures can be seen clearly with consistent brightness and quality from anywhere in the room. Hitachi's new Spatializer circuitry creates a spectacular surround sound An audio recording and playback system that uses five or more channels plus a subwoofer channel. See 5.1 channel and 3D audio. . The C29-F100 provides the ultimate in viewing experience. Other Colour TV models being introduced are the 33" C3390FSP FSP - File Service Protocol , 29" C2980FS and 21" C2172MS. All models have Multi System capability, High quality Stereo Sound, Auto Tuning and 200 Channels Preset preset Cardiac pacing A parameter of a pacemaker that is programmed permanently when manufactured memory. The 33" model has a newly developed Super Black Colour Picture tube, a 3D Super woofer (jargon) woofer - (University of Waterloo) Some varieties of wide paper for printers have a perforation 8.5 inches from the left margin that allows the 3.5 inch excess on the right-hand side to be torn off when the print format is 80 columns or less wide. , Multi-window Picture in Picture (PIP) and two Tuners. Hitachi Home Electronics Asia (S) Pte. Ltd., Singapore, is a subsidiary of Hitachi Asia Ltd., Hitachi's regional HQ for Asian markets. It manages the sales and marketing of Hitachi's consumer and information media products business in Asia and the Oceania. The company formulates and implements operational strategies in product planning Product Planning is the ongoing process of identifying and articulating market requirements that define a product’s feature set. See also
Hitachi Consumer Products (S) Pte. Ltd., Singapore, is a subsidiary of Hitachi, Ltd. It manufactures Colour TVs, Audio products and Vacuum Cleaners. Its Regional R&D Centre supports five factories located in South East Asia East Asia A region of Asia coextensive with the Far East. East Asian adj. & n. and China. Hitachi, Ltd. (NYSE NYSE See: New York Stock Exchange :HIT), headquartered in Tokyo, Japan, is one of the world's leading global electronics companies, with fiscal 1997 (ending March 31, 1998) consolidated sales of 8,416 billion yen (US$63.8 billion(a)). Hitachi spends 6.1% of its turnover on R&D which is among the highest for its industry. The company manufactures and markets a wide range of products, including computers, semiconductors, consumer products and power and industrial equipment. For more information on Hitachi, Ltd., please visit Hitachi's Web site http://www.hitachi.co.jp Baron International Ltd was established in 1992. The company has become a major player in the Indian consumer electronics market. Baron's turnover has been increasing rapidly and was Rs 8,746Million in the year 1997-98. Baron has 25 offices, 3000 Dealers and 40 Service Centres throughout the country to provide prompt after sales service. (a) At an exchange rate of 132 yen to the US dollar |
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