Hitachi's ``Mobile Media Chip'' Integrates AND-Type Flash Memory and Controller for Easier System Integration for Portable, Multimedia and Mobile Communication Products.Business Editors/High-Tech Writers SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif.--(BUSINESS WIRE)--Nov. 5, 2001 With the Industry's Smallest Footprints of 11 X 9 mm and 11 X 10 mm and a Standard Serial Interface, the New Products Help Simplify Design of Small Portable Devices. Hitachi Semiconductor (America) Inc. today announced a new Flash memory product, "Mobile Media Chips" in 16 Mbyte and 32 Mbyte densities. The new Flash product packs the functionality of a MultiMediaCard(TM), the world's smallest removable Flash memory storage card, in a package that is less than 15% the size of the standard MultiMediaCard. The product combines AND-type Flash memory and a memory controller into a small single chip-scale package with exceptionally small mounting areas. The new Flash product with an embedded Inserted into. See embedded system. memory controller can save space and facilitate easy system integration. Additionally, the integrated controller relieves the host system CPU CPU in full central processing unit Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit. of the memory management chores that can impact system performance. These benefits make the Mobile Media Chip ideal for embedded nonvolatile data storage in small mobile devices for both industrial and consumer markets. Typical applications include portable inventory management scanners, Handheld PCs (H\PCs), PDAs, digital cameras, portable communication devices such as smart phones and pagers, mobile phones with music download/playback functions, portable music players See digital music player and Portable Media Center. , toys, game machines, and similar personal entertainment products. Mounting Areas Are the Smallest in the Industry Both 16 Mbyte and 32 Mbyte Mobile Media Chips come in 71-pin FBGA FBGA Fine-Pitch Ball Grid Array FBGA Fine Pitch Bga FBGA Fine Line Bga (Fine-pitch Ball Grid Array “BGA” redirects here. For other uses, see BGA (disambiguation). A ball grid array (BGA) is a type of surface-mount packaging used for integrated circuits. ) packages. The mounting area is only 11x9-mm (typ.) for the 16 Mbyte device and 11x10-mm (typ.) for 32 Mbyte, the smallest in the industry for Flash memory in the respective densities. Mobile Media Chips Meet Increasing Data Storage Requirements In the fast evolving mobile and portable product market, requirements for data storage are quickly expanding in order to support new functionality and enhanced applications of the small mobile devices. While Flash memory can be directly embedded into the host systems, it requires engineers to design and implement Flash memory management software. Moreover, the software imposes an additional processing load on the CPU. The memory controller in the Mobile Media Chip provides the memory management functions including faulty sector management and Error Correction Code Noun 1. error correction code - (telecommunication) a coding system that incorporates extra parity bits in order to detect errors ECC telecommunication - (often plural) the branch of electrical engineering concerned with the technology of electronic (ECC (1) (Error-Correcting Code) A type of memory that corrects errors on the fly. See ECC memory. (2) (Elliptic Curve Cryptography) A public key cryptography method that provides fast decryption and digital signature processing. ) handling, thus freeing up CPU processing power to run other user applications. System Compatibility with MultiMediaCards The Mobile Media Chip communicates with the system CPU via the standard MultiMediaCard interface that supports an SPI (1) (Stateful Packet Inspection) See stateful inspection. (2) (Service Provider Interface) The programming interface for developing Windows drivers under WOSA. (Serial Peripheral Interface (communications, hardware) Serial Peripheral Interface - (SPI) A serial interface in which a master device supplies clock pulses to exchanges data serially with a slave over two data wires (Master-Slave and Slave-Master). ) protocol, the common industry-standard serial interface. Consequently, engineers who have already designed MultiMediaCards into their systems, can easily integrate Mobile Media Chips utilizing the same driver software and file system environment. Engineers can also take advantage of the proven support products available for Hitachi MultiMediaCards. Hitachi and third-party suppliers offer hardware such as development platforms; software such as drivers and file managers; and system analysis equipment such as a MultiMediaCard protocol analyzer See network analyzer. . Price and availability
Mobile Media Chip Storage Capacity Package Sample Price/
(Hitachi Part No.) Availability
------------------ ---------------- ------------- -------------
HB28E016BP2 16 Mbytes 71-pin FBGA $20/Now
(11x9-mm
mounting area)
------------------ ---------------- ------------- -------------
HB28D032BP2 32 Mbytes 71-pin FBGA $40/December
(11x10-mm
mounting area)
------------------ ---------------- ------------- -------------
Reader contact Readers can find additional product and contact information on Hitachi Semiconductor's Website at www.hitachi.com/semiconductor or by calling 800/285-1601. About Hitachi Semiconductor (America) Inc. Hitachi Semiconductor (America) Inc., a subsidiary of Hitachi America, Ltd., supports the requirements of the North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. marketplace with a broad range of standard and low-power semiconductor solutions. Offering some of the industry's most popular RISC RISC in full Reduced Instruction Set Computing Computer architecture that uses a limited number of instructions. RISC became popular in microprocessors in the 1980s. microprocessors, smart-card controllers and memory components, among other semiconductor solutions, Hitachi provides chips to the world's leading device manufacturers within industrial, consumer and emerging market applications. Hitachi's substantial design engineering, research and development facilities in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. help bring the world's best technology to U.S. customers. For more information, visit: http://www.hitachi.com/semiconductor. Hitachi America, Ltd., a subsidiary of Hitachi, Ltd. (NYSE NYSE See: New York Stock Exchange :HIT), markets and manufactures a broad range of electronics, computer systems and products, consumer electronics and semiconductors, and provides industrial equipment and services throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . For more information, visit: http://www.hitachi.com. Hitachi, Ltd., headquartered in Tokyo, Japan, is one of the world's leading global electronics companies, with fiscal 2000 (ended March 31, 2001) consolidated sales of 8,417 billion yen ($67.9 billion(a)) The company manufactures and markets a wide range of products, including computers, semiconductors, consumer products and power and industrial equipment. For more information on Hitachi, Ltd., please visit Hitachi's Web site: http://global.hitachi.com (a) At an exchange rate of 124 yen to the dollar. Note to Editors: A photo of a Mobile Media Chip is available. A table of electrical specifications for the devices is attached. MultiMediaCard is a trademark of Infineon Technologies For the raceway, see . Infineon Technologies AG (ISIN: DE0006231004, FWB: IFX, NYSE: IFX) was founded in April 1999 when the semiconductor operations of parent company, Siemens AG, were spun off to form a separate legal entity. AG of Germany, and is licensed to the MMCA (MultiMediaCard Association, Beaverton, OR, www.mmca.org) A membership organization founded in 1998 to promote the MultiMediaCard (MMC) storage module used in cellphones, PDAs and other small handheld devices. (MultiMediaCard Association, http://www.mmca.org/). Hitachi is an MMCA board member.
Hitachi Mobile Media Chips
Item Specifications
-------------------------- -----------------------------------------
Memory capacity 16 Mbytes 32 Mbytes (HB28D032BP2)
(HB28E016BP2)
-------------------------- -----------------------------------------
Interface SPI (Serial
Peripheral
Interface)
-------------------------- -----------------------------------------
Read speed 1.7 Mbytes/sec
-------------------------- -----------------------------------------
Write speed(a) 1.0 Mbyte/sec
-------------------------- -----------------------------------------
Power supply Operating voltage:
2.7 V to 3.6 V
-------------------------- -----------------------------------------
Read/write specifications 512-Byte block (Multiblock read/write
read/write is also possible)
-------------------------- -----------------------------------------
Operating temperature -25(degree)C to
+85(degree)C
-------------------------- -----------------------------------------
Package dimensions 11 mm (typ.) x 11 mm (typ.) x
(71-pin fine-pitch BGA) 9 mm (typ.) x 10 mm (typ.) x
1.4 mm (max.) 1.4 mm (max.)
-------------------------- -----------------------------------------
(a) Write speed for Mobile Media Chip itself, excluding processing
time on host side
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