Hello to Fleming's. (Retail).While Wolfgang Puck Wolfgang Johann Puck (born Wolfgang Johann Topfschnig on July 8, 1949) is an Austrian-American celebrity chef, restaurateur, and businessman based in Los Angeles. is leaving the Rosecrans Avenue Corridor, Paul Fleming Paul Fleming (October 5, 1609-April 2, 1640) was a German poet. He was born Hartenstein, in Vogtland, Saxony, and received first medical training at the University of Leipzig and his medical doctorate at Hamburg. is arriving. Fleming, the man who invented P.F. Chang's China Bistro, last week (Jan. 16) opened his latest concept restaurant called Fleming's Prime Steakhouse & Wine Bar in the new Atrium Building at 2301 Rosecrans Ave. This is the first steakhouse that the company has opened in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. and the 16th in the chain. Bill Allen, who co-founded the steakhouse chain with Fleming, said they picked the Rosecrans area because of good demographics and a brisk retail business surrounded by high-end office buildings. "There really isn't another high-end steakhouse experience that is close to there or comparable," said Allen. The steakhouse was designed with women in mind. The decor is lighter, the ceilings higher, the entree prices $5 cheaper than at the average steakhouse, and 100 different wines can be purchased by the glass. Consequently the average check is $50 compared with $70 to $75. The first Fleming's Steakhouse was opened in Newport Beach Newport Beach, residential and resort city (1990 pop. 66,643), Orange co., S Calif., on Newport Bay and the Pacific Ocean; inc. 1906. It is a popular seaside resort and yachting center. Manufactures include electrical and medical equipment, computers, boats, and adhesives. , where the company is headquartered, in 1998. The co-founders are scouting for sites in Pasadena, West Los Angeles
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