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Healthy Gourmet Snacks Go Mass Market: Sahale Snacks Hits Shelves of Target(R) Stores; New Distribution Channel Reflects America's Demand for Healthy Snack Alternatives.


SEATTLE -- Sahale Snacks, a Seattle-based producer of all natural, gourmet snack products, is taking a major step forward in realizing its goal of helping American consumers to Snack Better(TM). The company announced today that its innovative line of nut blends will be sold at more than 140 SuperTarget(R) stores in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Sahale Snacks' new distribution channel reflects the growing trend of consumers demanding natural, healthy gourmet snack alternatives.

Sahale Snacks' signature blends -- Valdosta, Ksar, Socorro, and Soledad -- are now available in five-ounce pouches retailing for $3.99 at all SuperTarget stores, including stores in markets such as Minneapolis, Atlanta, Chicago, Dallas, and Orlando.

"Our goal is to provide a natural, healthy snack that tastes like great food," said Edmond Sanctis, co-founder of Sahale Snacks. "We're thrilled that Target is using its broad reach to give more Americans the opportunity to transform their snack habit into a healthy, gourmet experience."

Sahale Snacks uses tree nuts as the basis of their premium snack blends. Tree nuts are cholesterol free and contain monounsaturated monounsaturated /mono·un·sat·u·rat·ed/ (mon?o-un-sach´er-at?ed) of a chemical compound, containing one double or triple bond.

mon·o·un·sat·u·rat·ed
adj.
 and polyunsaturated fats Polyunsaturated fats
A non-animal oil or fatty acid rich in unsaturated chemical bonds not associated with the formation of cholesterol in the blood.

Mentioned in: Cholesterol, High
 associated with lowering cholesterol and reducing the risk of heart disease.

Each of the company's four signature blends also contains natural and organic ingredients, including dried fruit, seeds and spice mixes inspired by regional cuisines. Sahale Snacks has selected ingredients such as organic tapioca syrup and organic evaporated cane juice that serve as an alternative to high-fructose corn syrup High-fructose corn syrup (HFCS) is any of a group of corn syrups that have undergone enzymatic processing in order to increase their fructose content and are then mixed with pure corn syrup (100% glucose) to reach their final form. , a highly-processed sweetener Sweetener

A special feature added to a debt obligation or preferred stock to promote marketability.

Notes:
Warrants and convertibles are two popular sweeteners.
See also: Convertible Bond, Kicker, Warrant



Sweetener
.

In January 2004, Sahale Snacks launched its line of nut blends at a small grocery store in Seattle. Word spread quickly and Sahale Snacks are now sold in most states at retailers that include Whole Foods, Cost Plus World Market, REI (Recreational Equipment, Inc.), SuperTarget stores and many leading regional natural and gourmet grocers.

At the recent New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Fancy Food Show, the National Association for the Specialty Food Trade The National Association for the Specialty Food Trade (NASFT) is a not-for-profit business trade association established in 1952 to foster trade, commerce and interest in the specialty food industry in the USA.  (NASFT NASFT National Association for the Specialty Food Trade ) selected Sahale Snacks' Valdosta Blend as one of four new product finalists in the "Outstanding Best Seller" category, during its 33rd annual Product Award Competition. The Valdosta Blend of black peppered pecans, sweet cranberries and orange zest stood out among more than 3,500 other food products eligible for the award.

About Sahale Snacks

Sahale Snacks was founded in Seattle in 2003 by Josh Schroeter and Edmond Sanctis after climbing Mt. Rainier in Washington State and enduring days of uninspiring uninspiring
Adjective

not likely to make people interested or excited

Adj. 1. uninspiring - depressing to the spirit; "a villa of uninspiring design"
inspiring - stimulating or exalting to the spirit
 trail mix and energy bars. The two set out to create a natural and healthy snack that tasted like great food. The company follows a simple product philosophy: start with natural whole foods, use "culinary magic" to create exceptional flavors and offer busy people sophisticated and convenient healthy snacks. Sahale Snacks is dedicated to helping people "Snack Better(TM)." For more information please visit www.sahalesnacks.com.
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Publication:Business Wire
Date:Aug 23, 2005
Words:457
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