Headpedal Announces Interactive Character Email Solutions for Customer Service, Sales & Marketing.Business Editors/High-Tech Writers SAN FRANCISCO--(BUSINESS WIRE)--Oct. 1, 2002 Headpedal Inc., the leading interactive character software company, today announced the release of Headpedal Email Agent(TM), the first customer relationship solution that allows businesses to deliver talking, animated characters through email to their existing and prospective customers. Headpedal Email Agents enable companies to present key marketing and customer support messages to their customers in the most intuitive and engaging manner. Headpedal's Email Agent characters act as virtual company representatives for customer service, technical support, sales, promotions, and other customer facing functions. Headpedal Email Agents quickly generate ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). by increasing sales, improving email click-through rates The number of times a link on a Web page is clicked compared to the number of times it is displayed. Advertising royalties paid to Web sites are often based on click-through rate (CTR), and the amount paid per click-through is considerably higher than the cost of an ad that is displayed and customer satisfaction, and increasing a company's product and brand visibility. "The Headpedal Email Agent solution takes email marketing and customer care to a new level. It allows us to grab our subscriber's attention more effectively and increase our click-through rates, all while maintaining a friendly attitude," said Damir Perge, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , chairman and co-founder of Futuredex. "Through Headpedal Email Agent we will be able to guide traffic to featured areas of our website, promote our new magazine for private capital investors, and increase customer acquisition." Headpedal Email Agent integrates with other Headpedal Agent solutions to provide fully interactive web-based experiences, effectively guiding consumers through self-help Redressing or preventing wrongs by one's own action Without Recourse to legal proceedings. Self-help is a term in the law that describes corrective or preventive measures taken by a private citizen. tasks, such as answering common questions, assisting with completing forms, enabling sales transactions or troubleshooting Troubleshooting is a form of problem solving. It is the systematic search for the source of a problem so that it can be solved. Troubleshooting is often a process of elimination - eliminating potential causes of a problem. problems. Headpedal's template-based agent system has been developed to rapidly deliver customer-friendly characters capable of real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. dialog and animation, with little or no back-end (programming) back-end - Any software performing either the final stage in a process, or a task not apparent to the user. A common usage is in a compiler. A compiler's back-end generates machine language and performs optimisations specific to the machine's architecture. IT integration. In addition, Headpedal's Email Agent templates allow companies to quickly and easily deploy character email campaigns. Email messages can be easily updated and modified to target different customer segments. Headpedal's technology integrates fully with the major email software solutions and providers. About Headpedal Headpedal develops and sells Character User Interfaces (CHUIs(TM)) for customer support, self-help sales assistance, product promotions and demonstrations, email marketing, and other CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. applications. Headpedal solutions reduce customer support costs, improve cross-selling Cross-selling is the term used to describe the sale of additional products or services to a customer. Less frequently it is used to describe the sale of services to additional business units at an account or to different geographic units of a customer. efforts, increase customer retention and promote brand loyalty. Headpedal was founded in May 2000 and has since gained momentum through venture funding, cutting-edge product development, Fortune 100 customers, and national news coverage. Headpedal(TM), Headpedal Agents(TM), Headpedal Email Agent(TM) and CHUI(TM) are trademarks of Headpedal Inc. All other company and product names may be trademarks of the respective companies with which they are associated. |
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