Harvard Health Publications and Three V Health take joint aim at 15 million subscribers.

Harvard Medical School's Health Publications Group publishes such well-known news letters as Harvard Health Letter, Harvard Men's Health Watch, Harvard Women's Health Watch, Harvard Heart Letter, and Harvard Mental Health Letter.

Three V Health Inc. is a leading publisher of health information, employee newsletters, and Vitality magazine for more than 2,000 corporations, Blue Cross and Blue Shield plans, managed care organizations and hospitals.

The two have entered into a venture to distribute Harvard's existing print publications, as well as reports, internet and intranet products and services for consumers, corporations and managed care organizations under the Harvard Medical School imprimatur. The combined reach of the venture will be more than 15 million consumers.

Patrick A. Clifford, chairman of Three V Health, says of the venture, "It's our shared belief that this will lead to better informed and healthier consumers which will ultimately lower health care costs for individuals, families, corporations and managed care organizations.

Until now, the Harvard newsletters were published by The Polk Company, Newsletter Division. Polk senior vice president Helen Hoart (1998-99 president of NPA) and Polk vice president Donna E. DeWitt are both joining Harvard--Hoart as president of its Consumer Health Publishing Group.

Andrea Porth Graham is departing as publishing director of Harvard Health Publications, being replaced by Dr. Victoria Reeders. Anthony L. Komaroff professor of medicine, will lead the Harvard side of the venture with Three V Health.

Polk's newsletter division is Left publishing only the 25-yearold Kovell's On Antiques.