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HOLIDAY SHOPPING ONLINE EXPECTED TO LEAP 19 PERCENT.


Byline: Candice Choi Staff Writer

Holiday crowds and the battle for parking spots be damned - more shoppers are cruising online to fill their stockings this year.

Online retail sales this holiday season are expected to reach $21.6 billion, a 19 percent increase over the same time last year, according to according to
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1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

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 a report released Monday by JupiterResearch.

This year, 86 million people across the country are expected to buy goods online for the holidays. Just 73 million U.S. residents did so last year.

Online sales have experienced steady double-digit gains over the past several years while consumer spending Consumer demand or consumption is also known as personal consumption expenditure. It is the largest part of aggregate demand or effective demand at the macroeconomic level.  at brick-and-mortar shops has fluctuated. Overall holiday sales are nevertheless expected to rise a healthy 4.5 percent, to $220 billion, this season, according to the National Retail Federation in Washington, D.C.

Toys, books and clothing still top the list of gifts shoppers plan to buy online this year, said Patti Freeman Freeman can mean:
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  • A person who has been awarded Freedom of the City or "Freedom of the Company" in a Livery Company
  • The Freeman
 Evans Ev·ans , Herbert McLean 1882-1971.

American anatomist who isolated four pituitary hormones and discovered vitamin E (1922).
, retail analyst with JupiterResearch. Yet now, shoppers are buying a wider breadth of goods online, she said.

``Now they're buying everything from apparel to event tickets to personal care items,'' Evans said. ``You name it, they've got it.''

Despite the growing popularity of online shopping, about 93 percent of retail purchases are still made at brick-and-mortar stores, said Andy Moss, founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Cairo.com, an online resource that compares prices at local stores for shoppers.

Shoppers are getting savvy and researching sales and prices online before heading out, he said.

NRF NRF National Retail Federation
NRF NATO Response Force
NRF National Research Foundation (South Africa)
NRF Neighbourhood Renewal Fund (urban renewal funding package in the UK)
NRF Nouvelle Revue Française
 estimates that people will spend a total of $144 billion online this year, compared with $114 billion last year. Online shoppers are particularly drawn to the promise of reliable and cheap delivery, Freeman said.

Candice Choi, (818) 713-3634

candice.choi(at)dailynews.com
COPYRIGHT 2004 Daily News
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:Business
Publication:Daily News (Los Angeles, CA)
Date:Nov 2, 2004
Words:289
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