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HISPANIC AMERICANS FAVOR CLINTON IN PRESIDENTIAL RACE; NEW POLL REVEALS PESSIMISTIC TONE AMONG EMERGING HISPANIC VOTER BLOC

 HISPANIC AMERICANS FAVOR CLINTON IN PRESIDENTIAL RACE; NEW POLL REVEALS PESSIMISTIC TONE AMONG EMERGING HISPANIC VOTER BLOC
 NEW YORK, Oct. 16 /PRNewswire/ -- Nearly two-thirds (64 percent) of all Hispanic voters in five principal states -- California, Texas, New York, Florida and Illinois -- think the country is off track and moving in the wrong direction, and are looking to Bill Clinton for help, according to a new survey of 1,012 registered Hispanic voters. The poll was sponsored by the Telemundo Group and Hispanic Business magazine and will be published in the November issue of the magazine.
 Seven out of 10 Hispanics interviewed feel that economic conditions in America are growing worse. One-third have either lost their own jobs or have an immediate family member who has lost theirs in the last year. It's no surprise, then, that Hispanic Americans by far and away consider the economy the most crucial issue in the campaign.
 "This year, Hispanics could play a pivotal role in the presidential election," said Gustavo Pupo-Mayo, vice president of News and Public Affairs for Telemundo. "Three quarters of the nation's 23 million Hispanics live in California, Texas, New York, Florida and Illinois, five states which represent more than three-fifths of the 270 electoral votes needed to win the presidency."
 Democrat Bill Clinton is the clear favorite among Hispanic Americans, receiving two votes for every one George Bush gets (53 percent to 25 percent), with Ross Perot receiving a paltry 7 percent of the votes. Hispanic voters generally view Clinton as the candidate who most cares about their needs and concerns (37 percent) and can do the best job handling the economy (48 percent). However, nearly one-fifth (18 percent) feel none of the three presidential candidates care about Hispanic needs and concerns.
 "Except for registered Republicans, residents of Florida and Hispanics of Cuban descent, every demographic division favors Gov. Clinton," said Jesus Chavarria, editor and publisher of Hispanic Business.
 Hispanics generally believe that the Democratic party can do a better job than the Republican party in dealing with domestic issues. Fifty-two percent prefer the Democrats when it comes to the economy, 58 percent on unemployment, 60 percent on health care, 46 percent on taxes, and 46 percent on the federal budget deficit. Even on crime, the Democrats lead with 42 percent. The Republican party receives higher marks on national defense (46 percent) and on foreign affairs (45 percent.)
 The poll, which was conducted between Oct. 3 and Oct. 6, was conducted by McDonald Opinion Research in Tallahassee, Fla.
 Telemundo Group, Inc., based in New York City, is a Spanish-language television network operating in the U.S. through its owned-and-operated stations and affiliates, which reach 85.1 percent of the U.S. Hispanic TV households in 45 markets.
 Hispanic Business magazine is in its 14th year as the premier source of information on Hispanic entrepreneurs, tracking the Hispanic market and legislative issues.
 -0- 10/16/92 R
 /CONTACT: Steven Shapiro of Telemundo Group, 914-591-5599; Rick Mendosa of Hispanic Business, 805-682-5843/ CO: Telemundo Group; Hispanic Business ST: Florida, New York IN: ENT SU:


JJ-AW -- FL016 -- 1260 10/17/92 10:30 EDT
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Publication:PR Newswire
Date:Oct 17, 1992
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