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HEALTH CARE AGENCY CHIEF RECEIVES ECONOMIC ACHIEVEMENT AWARD

 DETROIT, Jan. 18 /PRNewswire/ -- Robin M. Barclay, chief executive officer of LifeChoice Quality Health Plan, a Detroit-based health maintenance organization (HMO) with over 20,000 members, was presented the Southern Christian Leadership Conference's (SCLC) Economic Achievement Award at the organization's 11th annual SCLC Ministers Dinner commemorating the life, work and dream of Martin Luther King Jr., on Sunday, Jan. 17, at Cobo Hall.
 She accepted the award heralding her business management and leadership skills from Claud R. Young, D.O., president of the SCLC Michigan Chapter before an audience of over 3,000 SCLC supporters.
 Barclay is a graduate of the University of Michigan (1976) and the University of North Carolina at Chapel Hill, where she received a master's in public health administration and graduated with honors in 1978.
 She first became associated with LifeChoice Quality Health Plan in 1988 when she was hired as senior vice president of Southwest Detroit Hospital to develop and implement the Southwest Detroit Hospital Managed Care Systems, Inc. (SDH/MCS).
 In this position she developed the proposal for the Wayne CountyCare program. Wayne County officials awarded the care of some 11,000 CountyCare patients to the Southwest Detroit hospital program.
 By 1990, Barclay's business efforts and expertise in the HMO field had led to the development of LifeChoice Quality Health Plan. It was the first new HMO to receive an operating license from the state of Michigan in the previous five years. With the transfer of the patients receiving health care under her SDH Managed Care System, LifeChoice became operational with a membership base of 11,000. Barclay was named president and chief operating officer.
 In November 1990, the new HMO was deemed operational by the state of Michigan and given the right to enroll Medicaid recipients as of January 1991.
 Since then, LifeChoice Quality Health Plan has grown steadily in membership and in the development of its provider network. Today, the health care plan provides services to over 20,000 members in Wayne County through a network of 47 different provider sites throughout its service area.
 LifeChoice Quality Health Plan was originally incorporated as a wholly owned subsidiary of the now closed Southwest Detroit Hospital, still involved in Chapter 11 bankruptcy proceedings, instituted in October 1991.
 One of the first things done by the federally appointed trustee for the hospital, Dr. William G. Anderson, was to promote Barclay to chief executive officer of LifeChoice Quality Health Plan.
 Although its parent company had been forced to close, the fledgling HMO -- which still operates from the hospital's fourth floor -- continued to thrive, generating revenues, increasing its patient base, expanding its provider network, surviving a thorough financial and patient care audit process by two different regulatory agencies simultaneously, increasing its administrative staff to over 50 employees and providing funding for numerous community-based activities. LifeChoice Quality Health Plan posted a profit of over one million dollars at the end of fiscal year 1992.
 Robin M. Barclay continues to have a dream. Her vision includes health care accessibility for all people and economic development as a lifestyle and mind set. She views the HMO system of health care delivery as one that can help achieve many ends.
 "The long term goal of the HMO system is to improve the overall health of the general community through prevention and timely management of medical problems, thereby reducing the cost of medical care in many ways. In the process, HMO systems create highly trained workers and jobs that pay pretty well. Our goal at LifeChoice Quality Health Plan is to reinvest in our community in ways that improve the health of our citizens and provide economic opportunity for citizens at the same time," she said.
 Accessibility to quality health care for all citizens is of greatest importance to Robin Barclay. "Another goal of LifeChoice for 1993 is to become tri-lingual, communicating to members and the broader community in English, Spanish and Arabic," she added.
 -0- 1/18/93
 /CONTACT: Claudia Corbin of LifeChoice Quality Health Plan, 313-496-0610 or 313-571-3129/


CO: LifeChoice Quality Health Plan ST: Michigan IN: HEA SU:

JG-KE -- DE012 -- 5911 01/18/93 13:19 EST
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