H3Enterprises Promotes Adrian ''Hollywood'' Walton to Chief Communications Officer.

NEW YORK -- H3Enterprises, Inc. (OTC:HTRE) today announced that Adrian "Hollywood" Walton has been promoted to the position of Chief Communications Officer. Walton will assume his new responsibilities immediately.

Previously, Walton served as H3's Director of Corporate Communications during which time he successfully negotiated HipHopSodaShop Area Development Agreements for Harlem Hip Hop sensation and lifetime friend Juelz Santana, as well as for one of the NBA's elite young stars and greatest clutch performers, Ben Gordon of the Chicago Bulls. Juelz and Ben have linked up to build the first New York SodaShop in Manhattan which will be opening later this year. Walton is also the man behind HTRE's creation and development of Gordon's "BG7 White Tea Energy Blast," the first Energy Drink to be named for and endorsed by an NBA player. BG7 will be hitting the shelves of Chicago in late August.

Most recently, Walton was instrumental in signing all time NFL great and Super Bowl Champion Warren Sapp to a SodaShop development deal for his home state of Florida. HTRE has already signed 3 lease agreements for stores in Tampa Bay and Orlando to be opened in association with Sapp. Walton is currently negotiating Development Agreements with several other top stars from the world of Hip Hop and Pro Sports.

"Hollywood's tremendous basketball ability and credibility have already attracted many of the biggest names in sports and Hip Hop to get involved with H3Enterprises," stated Brian "H3" Peters, HTRE's President. "He continues to amaze all of us, not only with his brilliant play at the Rucker and Kingdome, but with a business savvy that is well beyond his years. As his star continues to rise, so does the outlook for sustained rapid revenue and earnings growth for HTRE."

While Walton continues to focus on building Hip Hop's first publicly traded company, he also continues to build his own name and reputation as well, all to the benefit of HTRE. Hollywood is quickly becoming a major star in his own right, both as a basketball player and a businessman. BET's Rap City took notice when they interviewed him earlier this week specifically about his role in business with H3Enterprises and the HipHopSodaShops. Both the New York Times and the New York Post have recently run feature stories highlighting Hollywood's unprecedented run for TeamH3 at the Entertainers Basketball Classic, currently being contested at Harlem's historic Rucker Park, where he has played for the Championship five times in seven years, winning three. And twice he has been featured in Dime Magazine fashion spreads, helping to promote HTRE's new "Hollywood" merchandise line. Today, Hollywood will be featured on mn1 Investor News, a radio program spotlighting publicly traded companies.

"My understanding of business and everything I'm doing has come from my Diplomat family. Cam'ron has been a guiding light for me to model my own career after and I'm thanking him for that. I have used that model to help continue the expansion and ongoing success of HTRE," said Walton. "I look forward to getting many more of my friends and 'family' involved with this once-in-a-lifetime community conscious business which has definitely been a life changing experience for me. HTRE gives all of us the chance to give back to our own neighborhoods and communities through investment and economic empowerment. It is our mission and our duty at H3 to look out for those who haven't been given the same opportunities that we've been blessed with."

Safe Harbor: Certain statements contained herein are "forward-looking" statements (as such term is defined in the Private Securities Litigation Reform Act of 1995). Because such statements include risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements, such as statements relating to plans for future expansion and other business development activities. Such forward-looking information is subject to changes and variations which are not reasonably predictable and which could significantly affect future results and other factors discussed in filings made by the Company with the Securities and Exchange Commission.