Guide to business planning, 2d ed.
9781576603284
Guide to business planning, 2d ed.
Friend, Graham and Stefan Zehle.
Bloomberg Press
2009
282 pages
$29.95
Hardcover
HD30
Authors Friend, an accountant, and Zehle, a strategic analysis and
market planning specialist, offer a second edition of their guide to
preparing and using a business plan. The authors offer recommendations
for the planning process, analyzing the company and its environment,
industry and competition analyses, market analysis and strategy,
operating plans, accounting principles, completing and reviewing
financial statements, funding issues, risk analysis, and related issues.
([c]2009 Book News, Inc., Portland, OR)
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2009 Gale, Cengage Learning. All rights reserved.
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