Graeter's tests home deliver with popular pizza chain.Graeter's Graeter's is a local chain of ice cream and candy shops which originated in Cincinnati, Ohio in 1870. Their premium, thick ice cream has been featured on Food Network, and has earned them many dedicated fans including Oprah Winfrey. Their signature flavor is Black Raspberry Chip. Ice Cream and Tony Boombozz Pizzerias have joined together in a distribution test that will see the highly popular pizza restaurants offer the ice cream along with home deliveries of its pizzas in Louisville Louisville (l  `ēvĭl), city (1990 pop. 269,063), seat of Jefferson co., NW Ky., at the Falls of the Ohio; inc. 1780. , KY. Graeter's, headquartered in Cincinnati Cincinnati (sĭnsənăt`ē, –năt`ə), city (1990 pop. 364,040), seat of Hamilton co., extreme SW Ohio, on the Ohio River opposite Newport and Covington, Ky.; inc. as a city 1819. , has
proven to be a popular brand in Louisville, with eight locations
established there in recent years.
Tony Boombozz was launched in Louisville eight years ago, positioned by founder Tony Palombino as a gourmet pizza alternative to the available fast food type pizzas being offered for home delivery. His strategy proved to be successful. Palombino opened a second pizza place specializing in deliveries and then a full-service full-ser·vice adj. Associated with or offering complete service: full-service gasoline pumps; full-service banks. restaurant. He projects that he will have 180 franchise locations opened over the next four years. Both the take-out/delivery concept and the sit-down sit-down n. 1. A work stoppage in which the workers refuse to leave their place of employment until their demands are considered or met. Also called sit-down strike. 2. concept will be franchised. The test, which began at the start of the year and expanded in February, has Tony Boombozz offering six flavors of Graeter's 7.1-ounce Big Scoop ice cream cartons with the company's highly popular pizzas, reported to be the top local delivery pizza in the Louisville market. |
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