Good Humor-Breyers and Hershey Foods team up for ice cream and candy combinations.GREEN BAY, Wis.--(BUSINESS WIRE)--April 1, 1996--The dream team of ice cream and candy lovers -- Good Humor-Breyers Good Humor-Breyers (Ice Cream USA) is a unit of Unilever that includes the formerly independent Good Humor, Breyers, Klondike Bar, and Popsicle brands. It is based in Green Bay, Wisconsin. and Hershey Foods -- announces a major development of their co-branding partnership. Following on the success of the Good Humor Noun 1. good humor - a cheerful and agreeable mood amiability, good humour, good temper humour, mood, temper, humor - a characteristic (habitual or relatively temporary) state of feeling; "whether he praised or cursed me depended on his temper at the time"; Reese's(R) Peanut Butter Ice Cream Cup, which became the No. 1 new frozen novelty of 1995, there will be more exciting new product introductions in both the packaged ice cream and frozen novelty categories for 1996. In packaged ice cream, Breyers Blends(TM) combines the nation's most popular ice cream, Breyers, with a variety of Hershey's top selling candy mix-ins, while three of the classic Good Humor novelties will now be made with Hershey(R)'s chocolate and Reese's(R) NutRageous(TM) will be launched as an ice cream bar An ice cream bar is a frozen dessert on a stick or a candy bar that has ice cream in it. The coating is usually a thin layer of chocolate. Sometimes there is some crunchy goodness on the outside too. . "In 1995, we experienced the power Good Humor-Breyers and Hershey Foods have together so, for 1996, we're offering an outstanding array of ice cream and novelty products reflecting the tradition and quality of both partners," said Dick Newman, vice president of marketing for Good Humor-Breyers. "Together, we continue our tradition of innovative new products with the introduction of Breyers Blends and unique frozen novelties." "Partnering with Good Humor-Breyers gives us ice cream expertise and creative ways to bring new Hershey's and Reese's products to the market," said Dennis Eshleman, general manager, Hershey Grocery. "From Breyers Blends to bars, the Good Humor-Breyers and Hershey product line-up builds brand excitement, while giving consumers the great taste they've come to expect." Here's what's new for 1996 and available nationwide beginning in May from Good Humor-Breyers and Hershey Foods: Breyers Blends(TM) The new Breyers Blends line of upper premium ice cream features four varieties of rich ice cream combined with Reese's(R) candies and Hershey(R)'s chocolate. Partner flavors include: Reese's(R) Peanut Butter Cups -- Breyers peanut butter ice cream with swirls of fudge and Reese's Peanut Butter Cups; Reese's(R) NutRageous(R) -- Breyers vanilla ice Robert Matthew Van Winkle (born October 31, 1968), better known as Vanilla Ice, is a Grammy Award nominated, American Music Award winning American rapper and actor known mostly for the 1990 single "Ice Ice Baby. cream with swirls of caramel and peanut butter, chocolate covered peanuts and Reese's NutRageous candy bars; Reese's Pieces Reese's Pieces are a peanut butter-flavored candy manufactured by The Hershey Company. They are circular in shape, and covered in candy shells that are colored yellow, orange, or brown. (R) -- Breyers vanilla ice cream with swirls of caramel and peanut butter and Reese's Pieces candy; and Hershey(R)'s Milk Chocolate with Almonds -- Breyers chocolate ice cream with chocolate covered almonds, swirls of fudge sauce Noun 1. fudge sauce - thick chocolate sauce served hot hot-fudge sauce chocolate sauce, chocolate syrup - sauce made with unsweetened chocolate or cocoa and sugar and water and Hershey's Milk Chocolate with Almonds. In addition to these four varieties, the Breyers Blends line also includes Sara Lee
Sara Lee Corporation (NYSE: SLE) is a global consumer-goods company based in Downers Grove, Illinois, USA. (R) Fudge Brownies -- Breyers vanilla ice cream with swirls of caramel sauce and chunks of Sara Lee fudge brownies; and Maxwell House Maxwell House is a brand of coffee manufactured by a like-named division of Kraft Foods. It is named in honor of the Maxwell House Hotel in Nashville, Tennessee. For many years until the late 1980s it was the largest-selling coffee in the U.S. and is currently (ca. (R) Cappuccino cap·puc·ci·no n. pl. cap·puc·ci·nos Espresso coffee mixed or topped with steamed milk or cream. [Italian, -- Breyers cappuccino ice cream with cream swirls and chocolate-covered Irish cream For the novel of the same name, see . Irish Cream is a cream liqueur based on Irish whiskey, coffee, cream, and other ingredients. Well known brands include Baileys Irish Cream, which was the first Irish Cream, Carolans and St. Brendan's. candies. Breyers Blends will be available in quarts and (except in the Northeast) pints. The suggested retail price for Breyers Blends quarts is between $3.69 and $3.89, and for pints is between $2.29 and $2.49. It will be sold at grocery and convenience stores The following is a list of convenience stores organized by geographical location. Stores are grouped by the lowest heading that contains all locales in which the brands have significant presence. . Good Humor-Breyers will support the introduction of Breyers Blends with free-standing inserts (FSIs) featuring high value coupons and trade promotions. Classic Good Humor favorites, the Premium Ice Cream Bar, Premium Cookie Ice Cream Sandwich Ice cream sandwiches are handheld desserts consisting of a slice of ice cream (usually vanilla), with a small layer of a soft cake-like pastry (usually chocolate) on the top and bottom. and Premium Sundae Cone, are new and improved for 1996 with the addition of Hershey(R)'s chocolate, the number one chocolate brand in the U.S. Good Humor Premium Ice Cream Bar with Hershey(R)'s Chocolate The Good Humor Premium Ice Cream Bar features great tasting vanilla ice cream covered with Hershey's chocolate coating for an extraordinary combination. The 3.0 fluid ounce fluid ounce or fluidounce n. Abbr. fl oz, fl. oz. A unit of volume or capacity equal to 8 fluid drams or 29.57 milliliters. bars are available in five-packs with a suggested retail price between $2.89 and $3.09. It is also available individually in a 3.75 fluid ounce size with a suggested retail price between $.69 and $.89. Good Humor Premium Cookie Ice Cream Sandwich with Hershey(R)'s Chocolate Chips The Good Humor Premium Cookie Ice Cream Sandwich now features Hershey's semi-sweet chocolate chips baked into every cookie and Good Humor vanilla ice cream surrounded by both Hershey's milk chocolate chips and semi-sweet chocolate chips. The 4.0 fluid ounce ice cream sandwiches come in a four-pack with a suggested retail price between $2.89 and $3.09. The sandwich is also available individually in a 4.5 fluid ounce size for a suggested retail price between $.79 and $.99. Good Humor Premium Sundae Cone with Hershey(R)'s Chocolate Hershey's chocolate is the secret for the Good Humor Premium Sundae Cone's great taste. A crispy sugar cone filled with creamy Good Humor vanilla ice cream, covered with irresistible Hershey's chocolate coating and topped with crunchy peanuts is sweet and satisfying. The 4.6 fluid ounce cones are available in four-packs. The suggested retail price is between $2.89 and $3.09, and the suggested retail price for individual cones is between $.79 and $.99. The multi-packs will be available in grocery stores and the single impulse items will be sold in convenience stores. Good Humor Reese's(R) NutRageous(TM) Following the success of the Reese's(R) Peanut Butter Ice Cream Cup in 1995, Good Humor joins Hershey Foods again to launch Reese's(R) NutRageous(TM). Reese's NutRageous novelty combines a delectable blend of peanut butter ice cream with an indulgent caramel and peanut butter layer that's bursting with roasted peanuts and topped with Reese's chocolate coating. Each bar is 2.5 fluid ounces and has a suggested retail price between $.79 and $.99. Reese's NutRageous will be available at convenience stores. Good Humor products will be supported with exciting 15- and 30-second television commercials that feature the 1996 Good Humor Man and begin airing in May. FSIs will offer consumers cents-off coupons. Good Humor-Breyers Ice Cream of Green Bay, is America's leading manufacturer and marketer of ice cream and frozen novelties, with brands that include Breyers(R), Good Humor(R), Klondike(R), Popsicle(R) and Sealtest(R). Hershey Foods Corp., located in Hershey, Pa., is the leading North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. manufacturer of quality chocolate, confectionery and chocolate-related grocery products; is the leading North American producer of branded, dry pasta products and has a variety of international operations Internal Operations (I.O., IO or I/O) is a fictional American Intelligence Agency in Wildstorm comics. It was originally called International Operations. I.O. first appeared in WildC.A.T.S. volume 1 #1 (August, 1992) and was created by Brandon Choi and Jim Lee. . Its divisions include Hershey Chocolate North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Hershey Grocery, Hershey Pasta Group and Hershey International. NOTE: Product photography and slides are available. Please call Tamra Strentz at 312/988-3841. CONTACT: Good Humor-Breyers Tamra Strentz, 312/988-3841 or Hershey Foods Corp. Bonnie Hinkson, 717/534-7631 |
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