Gold Standard Multimedia Partners with Kaplan, Inc. for Enhanced Online Medical, Nursing and Allied Health Professional Preparation Courses.

Business Editors/Health & Medical Writers

TAMPA, Fla.--(BW HealthWire)--July 26, 2000

Gold Standard Multimedia (GSM), the world leader in electronic medical education products, and Kaplan Medical (Kaplan), the pre-eminent provider of test preparation for healthcare students and professionals, announced today their partnership to enable enhanced online products and services.

GSM's online products are integrated into the curriculum in over 95% of U.S. medical and pharmacy schools. "We believe this collaboration with Kaplan Medical is a natural extension of our core initiatives in U.S. medical school curriculum and clinical education, and will further ensure the successful preparation and training of doctors, nurses and allied health professionals," said Jon Seymour, M.D., Chairman and President of GSM.

Kaplan will integrate content from GSM's extensive suite of medical education products into its print, video and online training materials to prepare health sciences candidates for entrance, licensing and board examinations. These exams include the USMLE (United States Medical Licensing Exam), MCAT (Medical College Admission Test), and NCLEX(R) Examination, a nursing licensure exam. The agreement also gives Kaplan a license to Virtual Human Studio, GSM's "virtual anatomy" content-creation software.

"Kaplan Medical is committed to providing the highest quality preparation programs for health professionals. Our partnership with GSM is a reflection of that commitment and will allow us to integrate many of their wonderful images and curricular elements into our online and offline preparation programs," said Leigh-Ellen Louie, President of Kaplan Medical.

Gold Standard Multimedia, founded in 1993, publishes online medical education and reference software for healthcare students and professionals and the allied health industry. In 1999, GSM was ranked as the 3rd fastest-growing technology company in Tampa Bay, and listed by Deloitte & Touche as No. 235 (of 500) of the fastest-growing technology companies nationally. The company's website, http://www.gsm.com, is one of the world's most significant e-learning portals, and offers free internet-only distribution of its valuable medical education and drug information content to all visitors.

Kaplan Medical is the world's largest provider of preparation services for the USMLE and the Clinical Skills Assessment (CSA), also providing board review and Continuing Medical Education (CME) for practicing physicians, and test preparation for pre-medical, dental and nursing students. Kaplan Medical's beta website, kaplanmedical.com, will fully launch this summer, aiming to become the leading online destination for test preparation and educational services for health sciences students and professionals.

Kaplan Medical (www.kaplanmedical.com) is a unit of Kaplan's Test Preparations and Admissions division (www.kaptest.com), which offers preparation for more than 30 standardized tests, including entrance exams for secondary school, college, and graduate school, as well as English language and professional licensing exams. Kaplan is a subsidiary of The Washington Post Company (NYSE: WPO).

For more information, visit Gold Standard Multimedia's website at http://www.gsm.com, or email Vicki Moses at [e-mail]. You may also visit Kaplan Medical's website at http://www.kaplanmedical.com or email Katherine Engstrom at [e-mail].