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Global Spirits Report Provides Textual Analysis of the Industry's Prospects, Competitive Landscape and Leading Companies.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c48082) has announced the addition of "Global Spirits" to their offering.

The Global Spirits industry profile is an essential resource for top-level data and analysis covering the spirits industry. It includes detailed data on market size and segmentation, plus textual analysis of the key trends and competitive landscape, demographic information, and descriptions of the leading companies.

Scope of this title:

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and leading companies

* Includes a five-year forecast of the industry

* Supported by the key macroeconomic mac·ro·ec·o·nom·ics  
n. (used with a sing. verb)
The study of the overall aspects and workings of a national economy, such as income, output, and the interrelationship among diverse economic sectors.
 and demographic data affecting the market

Highlights of this title:

* Detailed information is included on market size, measured by both value and volume

* Market shares are covered by manufacturer and/or brand

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The spirits market consists of the sale of brandy, gin & genever, liqueurs Liqueurs are high-alcohol, high-sugar beverages with added flavorings usually derived from herbs, fruits, or nuts.

Liqueurs are distinct from flavored liquors, fruit brandy and eau de vie which contain no sugar.

Most liqueurs range between 15 and 70 percent alcohol by volume.
, rum, specialty spirits, tequila tequila

Distilled liquor, usually clear in colour and unaged, made from the fermented juice of the Mexican agave plant. (See agave family.) It contains 40–50% alcohol.
 & mezcal, vodka and whisky.

For the purposes of this report, Europe is deemed to consist of Austria, Belgium, Czech Republic Czech Republic, Czech Česká Republika (2005 est. pop. 10,241,000), republic, 29,677 sq mi (78,864 sq km), central Europe. It is bordered by Slovakia on the east, Austria on the south, Germany on the west, and Poland on the north. , Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Russia, Spain, Sweden, Switzerland and the UK.

Asia-Pacific is comprised of Australia, China, Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , India, Japan, New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. , Philippines, Singapore, South Korea, Taiwan, and Thailand.

The global market comprises the US, Europe, Asia-Pacific, Argentina, Brazil, Canada, Chile, Mexico and Venezuela.

Topics Covered:

* Market overview

* Market value

* Market volume

* Market segmentation Market Segmentation

A marketing term referring to the aggregating of prospective buyers into groups (segments) that have common needs and will respond similarly to a marketing action.
 

* Market share

* Competitive landscape

* Leading companies

* Distribution

* Market forecasts

Companies Mentioned:

* Diageo plc

* Pernod Ricard Pernod Ricard (Euronext: RI) is a French company producing alcoholic beverages. Their most famous product, Pernod Anise (40% alcoholic volume) and Ricard Pastis, are both pastis, and often referred to as simply Ricard or Pernod.  

* Kristall

* Industrias Muller de Bebidas

For more information, visit http://www.researchandmarkets.com/reports/c48082

Source: Datamonitor
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 9, 2007
Words:298
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