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Global Sales of Next Generation Software is Forecast to Reach $13.9bn by 2009.


DUBLIN Dublin, city, Republic of Ireland
Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River.
, Ireland Ireland, Irish Eire (âr`ə) [to it are related the poetic Erin and perhaps the Latin Hibernia], island, 32,598 sq mi (84,429 sq km), second largest of the British Isles.  -- Research and Markets (http://www.researchandmarkets.com/reports/c50376) has announced the addition of the Screen Digest Digest: see Corpus Juris Civilis.


(1) A compilation of all the traffic on a news group or mailing list. Digests can be daily or weekly.

(2) Any compilation or summary.
 report: Next Generation Consoles: Games Publishing, Hardware Analysis and Forecasts to 2010 to their offering.

The report Next Generation Consoles: Games publishing, hardware analysis and forecasts to 2010 examines the prospects for next generation platforms and the implications for the console manufacturers A console manufacturer is a company that manufactures and distributes video game consoles. It is also known as a first-party video game publisher. Historically, some of the most recognized console manufacturers include:
 and third party publishers alike. In addition the report forecasts next generation hardware and software markets to 2010.

By using survey data from major software publishers, the report provides an overview of third party attitudes to making games for the new console (1) The physical control panel on a computer or electronic device.

(2) A terminal or desktop computer used to monitor and control a network.

(3) Any display terminal.
 platforms. In addition the report models how many unit sales unit sales

Sales measured in terms of physical units rather than dollars. Unit sales data are often used by financial analysts when evaluating the health of a company.
 a third party publisher will need to sell in order to break even in the key US market. The report considers the implications for the hardware manufacturers in an era where the cost of developing new titles has climbed significantly. The early part of the console cycle is the most costly and third party publishers must make tough decisions on which of the new platforms to support, without the benefit of knowing how successful each console will be in a given territory.

In this period of transition spending on previous generation console software is in steep decline before the next generation has matured sufficiently to compensate. Better than expected performance from PS2 and handheld handheld: see personal digital assistant.  platforms grew the market in 2006 but publishers will now look to the new platforms to power growth from 2007 onwards on·ward  
adj.
Moving or tending forward.

adv. also on·wards
In a direction or toward a position that is ahead in space or time; forward.

Adv. 1.
.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the report's author, Ed Barton BARTON, old English law. The demesne land of a manor; a farm distinct from the mansion. , "Already its obvious that the industry has taken a great leap forward Great Leap Forward, 1957–60, Chinese economic plan aimed at revitalizing all sectors of the economy. Initiated by Mao Zedong, the plan emphasized decentralized, labor-intensive industrialization, typified by the construction of thousands of backyard steel  by releasing next generation technology and gaming experiences one would not have dared to dream about a decade ago. Consoles have evolved into multimedia hubs but games remain the key driver for hardware sales. This report analyses the key roles games catalogues and publisher support play in driving console sales. It assesses the publishing strategies of the platform owners and third parties in producing games to drive the transition from the previous to the next generation of console gaming."

Key Findings:

* Global sales of next generation software is forecast to reach $13.9bn by 2009

* PS2-style dominance will not be repeated in the next generation hardware market: we anticipate that competition will be far more intense with market shares split on a territorial basis

* The cost of making games has increased markedly in the next generation, as a consequence the importance of first party publishing has increased while third parties seek strategies to mitigate mit·i·gate
v.
To moderate in force or intensity.



miti·gation n.
 now precipitous levels of risk

* Sales of PS2 games will persist well into the next generation: we anticipate significant PS2 game sales across all major territories until the end of 2008

In the report:

* Global next generation console hardware and software forecasts to 2010

* Analysis of platform owner and third party publisher strategies

* The rising cost of making games

* Break even analysis: how much must a game sell to break even in the US

* Next generation software catalogues: publishing pipelines, historic sales, new IP and platform exclusivity analysed

* Next generation online: the evolution from games platform to broadband broadband

Term describing the radiation from a source that produces a broad, continuous spectrum of frequencies (contrasted with a laser, which produces a single frequency or very narrow range of frequencies).
 media hub See digital media hub.  
Topics Covered:

Tables and Charts
Management summary
Global 128 bit (last generation) and 256 bit (next generation) annual
 software sales value
Global 128 bit (last generation) and 256 bit (next generation) annual
 software sales value ($m)

Introduction
Year on year hardware sales trends (Volumes 000s)
Year on year global hardware volume
Next generation console overview

Next gen console hardware
Overview table of launch dates and pricing

Raising the bar - the impact on game production costs
Next generation console predictions
Ubisoft scale up: Development staff growth 1992 - 2006
Incidence of console hits: US Lifetime sales 2004 - 2006

Next gen publishing break even analysis
US console games: average annual sales per game
Incidence of console hits: US Lifetime sales 2004 - 2006
Xbox 360
Playstation 3
Wii
Xbox 360 & Playstation 3 multiplatform
Xbox 360 & Playstation 3 & Wii multiplatform

Publisher strategies for the next-generation
World annual software sales value ($m)
US Software sales by platform 2005-2010

Exploiting online business models

Next generation software analysis
Total released games to end Q4 06 by platform
Total games scheduled for release: Q1 07 onwards
Platform exclusives
5m+ selling franchises by platform
Game release schedules
Next gen titles based on 5m+ selling IP by publisher
Games based on new IP by platform
New IP overview
First party publisher games analysis

Platform owner content strategies
Publisher internal development capability
Microsoft global annual software sales value: Xbox & Xbox 360
Microsoft Xbox 360: Installed base (PAL territories; US; Japan)
Microsoft Japan annual software sales volume: Xbox & Xbox 360
Nintendo DS global annual software sales volumes
Nintendo Wii annual software sales Value 2006-2010
Last generation console global installed base
Winners and losers
Next generation console global installed base
Last generation console market shares
Next generation console installed base global market shares
Next generation console installed base global market shares
World: Last generation global installed base by platform
World: Installed base by platform


For more information visit http://www.researchandmarkets.com/reports/c50376
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 14, 2007
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