Giant beauty school latest for Galleria.Driving along Ventura Boulevard Ventura Boulevard is one of the primary east-west thouroughfares in the San Fernando Valley; as it was originally a part of the El Camino Real (the trail between Spanish missions), Ventura Boulevard is the oldest route in the San Fernando Valley. It was also U.S. in Sherman Oaks it is hard to miss the gleaming steel and glass studio that is the newest tenant at the Galleria. It is Paul Mitchell For other persons named Paul Mitchell, see Paul Mitchell (disambiguation). Paul Mitchell (born Cyril Thomson Mitchell on January 27, 1936 in Scotland) [1] The School, the latest of about 70 beauty schools founded by John Paul DeJoria John Paul DeJoria (born in 1944 in Los Angeles) is famous as a former homeless man who went on to form two billion dollar businesses. Mr DeJoria graduated high school in 1962 and joined the Navy, which assigned him to the USS Hornet. , a stylist turned legend in the beauty industry. The Sherman Oaks school is the first in the Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. area, and it occupies a 15,000-square-foot space in the Galleria designed to train as many as 400 students at a time. Paul Mantea, co-owner and director of the school in Sherman Oaks, said he chose the space to fill a gap for a school in Los Angeles because of its central Valley location and the layout and design opportunities that the Galleria space afforded. DeJoria started opening beauty schools in 2001 and now has locations across the country. Including the new Sherman Oaks location there are five schools in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, . Are there enough potential students to fill so large a school? "If I can quote John Paul The name John Paul might refer to: Full name
Beauty school, where students get a certificate in cosmetology cos·me·tol·o·gy n. The study or art of cosmetics and their use. [French cosmétologie : cosmétique, cosmetic; see cosmetic + -logie, -logy. , have long been morn and pop operations, not much different from the salons they supplied with talent. But while salon demographics have changed, now with large corporate owners, multiple locations, nationally known brands and marketing efforts, the schools have remained small, often shoestring operations. "John Paul is larger than life larg·er than life adj. Very impressive or imposing: "This is a person of surpassing integrity; a man of the utmost sincerity; somewhat larger than life" Joyce Carol Oates. ," said Mantea. "Everything that he does is pretty much global, so looking at his persona, I had to build something that would get closer to who he is. I could not just throw a place randomly together and put his name on it, so I had to build a space that would be comparable to what he stands for." About 20 students are enrolled in the first program offered at the school, which takes about 11 months to complete for full time students. And there are close to 30 students already enrolled in the second program that starts January 9, Mantea said. But that pales compared to the number of would-be clients for the school's low cost haircuts, colors and such. Already Mantea said there is a waiting list of about 200 customers. Paul Mitchell the School is still accepting applications for students for its Jan. 9 course. For a cut and/or color, clients can call (310) 801-9918 (Mantea registered the phone number before settling on a location). "Or if they're in the mall, they can walk in and see if there are any openings," Mantea said. BY SHELLY GARCIA Senior Reporter |
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