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Get Key Insights into the Global Market for Liqueurs, Cordials and Bitters.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c28162) has announced the addition of "The global market for liqueurs Liqueurs are high-alcohol, high-sugar beverages with added flavorings usually derived from herbs, fruits, or nuts.

Liqueurs are distinct from flavored liquors, fruit brandy and eau de vie which contain no sugar.

Most liqueurs range between 15 and 70 percent alcohol by volume.
, cordials and bitters" to their offering.

Versatile and easy to drink either in cocktails, long drinks or just 'on-the-rocks', liqueurs - or cordials, as they are known in the US - and bitters remain popular with consumers worldwide.

This month's briefing examines the major brands within the liqueur liqueur (lĭkûr`), strong alcoholic beverage made of almost neutral spirits, flavored with herb mixtures, fruits, or other materials, and usually sweetened. The name derives from the Latin word to melt. , cordial and bitters categories, and identifies the leading markets for each sector. It provides global sales figures sales figures nplcifras fpl de ventas  from 2000-2004, brand history and development including details of marketing and promotion, and distribution. Comments from top industry executives provide an insight into how they achieve success through creative brand extensions and advertising campaigns.

Topics covered in the report include:

--Liqueurs and cordials

--Baileys Original Irish Cream For the novel of the same name, see .
Irish Cream is a cream liqueur based on Irish whiskey, coffee, cream, and other ingredients. Well known brands include Baileys Irish Cream, which was the first Irish Cream, Carolans and St. Brendan's.
 - Owner Diageo plc

--De Kuyper range - Owner Koninklijke De Kuyper B.V.

--Kahlua - Owner Pernod Ricard Pernod Ricard (Euronext: RI) is a French company producing alcoholic beverages. Their most famous product, Pernod Anise (40% alcoholic volume) and Ricard Pastis, are both pastis, and often referred to as simply Ricard or Pernod.  

--Southern Comfort - Owner Brown Forman

--Disaronno - Owner Illva Saronno

--Grand Marnier range - Owner Societe des Produits Marnier-Lapostolle

--Cointreau - Owner Remy Cointreau

--Bols range - Owner Remy Cointreau

--Marie Brizard range - Owner Marie Brizard et Roger International S.A.

--Hiram Walker range - Owner Allied Domecq Allied Domecq PLC was an international company, headquartered in Bristol, UK that operated spirits, wine, and quick service restaurant businesses. History
Allied Domecq was the result of a 1994 merger between Allied Lyons and Pedro Domecq.[1].
 plc

--Bitters

--Jagermeister - Owner Mast- Jagermeister AG

--Campari - Owner Gruppo Campari

--Fernet Branca - Owner Frantelli Branca Distillerie Srl

--Amaro Ramazzotti - Owner Pernod Ricard

--Fernet Stock - Owner Eckes AG

--Cynar - Owner Gruppo Campari

For more information visit http://www.researchandmarkets.com/reports/c28162
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 22, 2005
Words:232
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