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Get Backstage with Your Mobile Phone; UltraStar and Versaly Partner to Provide Mobile Entertainment for Concerts and Fan Websites.


Business Editors

SEATTLE--(BUSINESS WIRE)--March 24, 2004

Versaly Entertainment, a wireless new media company focused on creating, producing and distributing broad-based personal entertainment to mobile phones, announced today it has signed an agreement with UltraStar Entertainment, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, the premiere internet services and online marketing company to the music industry, to create an entire line of mobile products for select UltraStar artists, whose clients include Sting, David Bowie and the Rolling Stones Rolling Stones, English rock music group that rose to prominence in the mid-1960s and continues to exert great influence. Members have included singer

Mick Jagger (Michael Phillip Jagger), 1943–; guitarists

Brian Jones
.

Versaly and UltraStar have developed the most comprehensive suite of mobile entertainment products available for any worldwide tour. In additional to music ringtones, wallpaper and screensavers, Versaly will be providing custom recorded voice ringtones, master ringback tones A Ring-back Tone (RBT), or Audible Ringing Tone or Ring-back Signal, is the audible ringing that is heard on the telephone line by the calling party after dialing and prior to the call being answered at the receiving end. , voicemail OGM OGM Organismes Génétiquement Modifiés
OGM Ogg Media (gaming)
OGM Outgoing Message
OGM Organic Growers of Michigan
OGM Open Geodata Model
OGM Oil and Gas Machinery
OGM Optical Gateway Manager
OGM Office of the General Manager
 greetings, event calendars, SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM.

(2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server.
 alerts for concert notifications, SMS voting of favorite songs, daily mobile travelogue taken with a camera phone, a multimedia journal and other mobile products available to fan club members, mobile phone users registered on the fan club website and concert goers.

"Versaly is excited to be the mobile company selected by UltraStar. It reinforces our leadership position in the mobile entertainment market and highlights how effective mobile entertainment can be, as part of music fan websites and concert tour experiences," said Matthew Feldman Matthew Feldman was an American Democratic Party politician, who served in the New Jersey State Senator, as Mayor of Teaneck, New Jersey and onetime candidate for Governor of New Jersey. , president of Versaly.

Bob Goodale, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of UltraStar added, "Versaly has helped create a new paradigm New Paradigm

In the investing world, a totally new way of doing things that has a huge effect on business.

Notes:
The word "paradigm" is defined as a pattern or model, and it has been used in science to refer to a theoretical framework.
 in the music industry by merging fan websites and mobile entertainment. The mobile community vision will enhance the concert experience and help UltraStar reach millions of music fans around the world."

About Versaly

Providing "Big Entertainment on Small Screens(TM)," Versaly is a wireless new media company focused on creating, producing and distributing broad-based entertainment, including interactive games, ringtones, audio alarms, still image wallpaper, animated screensavers, music, video and fun-to-read text to mobile phone subscribers. With both a production studio and a wireless distribution platform, Versaly is a full service mobile entertainment company. Versaly's distribution currently includes numerous major national and international carriers that provide mobile phone access to over 600 million people. Versaly makes it possible for consumers around the world to personalize per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 their mobile phones. For more information, please visit http://www.versaly.com from your PC or http://wap.versaly.com from your mobile phone.

About UltraStar

UltraStar specializes in providing internet services to major entertainment clients through community-based subscription clubs delivered over the web. UltraStar infuses each of its online properties with a unique blend of marketing, technical and management expertise. Never before has there been a gateway where the private and public worlds of famous figures have been opened with the continued support, input and materials of each star. For additional information visit http://www.ultrastar.com.

Copyright (C) 2004 Versaly Games, Inc. All rights reserved. Versaly, the Versaly logo, ForFones, the ForFones logo and "Big Entertainment on Small Screens" are trademarks of Versaly Games, Inc. Other product and company names herein may be trademarks, registered trademarks or service marks of their respective owners.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 24, 2004
Words:483
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