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GeoTrust Inc.


GeoTrust Inc., which is involved in solving problems of identity, authenticity The correct attribution of origin such as the authorship of an e-mail message or the correct description of information such as a data field that is properly named. Authenticity is one of the six fundamental components of information security (see Parkerian Hexad).  and risk assessment in B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 transactions, has released its new technology, True Site, an identity solution for business Web sites. It provides information to the consumer to ensure a site's legitimacy LEGITIMACY. The state of being born in wedlock; that is, in a lawful manner.
     2. Marriage is considered by all civilized nations as the only source of legitimacy; the qualities of husband and wife must be possessed by the parents in order to make the offspring
, making e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers.  safer.

With True Site, consumers can avoid being tricked by a spoofed or hijacked Internet site. Businesses are given an active digital icon for their Web sites. Consumers considering a transaction with an online business will know from the icon that the Web site is legitimate and will have access to information about that enterprise.
COPYRIGHT 2001 Financial Executives International
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Financial Executive
Article Type:Brief Article
Geographic Code:1USA
Date:Sep 1, 2001
Words:99
Previous Article:E-Commerce.(Brief Article)
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