Genworth Financial Inc.
GENWORTH FINANCIAL INC. will provide the treasure being hunted by 10 multi-player teams in an NBC summer reality series filled with fast-paced adventure and mystery.
The insurance company gets brand representation in every episode of Treasure Hunters and is the title sponsor of the online Genworth Financial Treasure Challenge at NBC.com, which will provide $200,000 in cash prizes with the chance to compete in a live, on-air treasure hunt. The company also will be part of the live finale of Treasure Hunters, when the undisclosed prize (billed as one of the largest in TV history See video/TV history.) will be awarded to the winning team. Teams must overcome physical and mental challenges as they travel to historically significant locations and decipher Same as decrypt. codes and puzzles.
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