Genius.com Posts 160% Quarterly Bookings Growth.Strong International Demand for SalesGenius Drives Rapid Q1, '07 Growth; Over 100 New Customers and 10 Partners Added in Quarter SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif. -- Genius.com Incorporated, the leading on-demand provider of real-time 1-to-1 marketing solutions for sales and marketing professionals, today reported sequential quarterly bookings growth in its core on-demand e-mail marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. and Web site monitoring See Web analytics. business, posting a 160% increase in Q1 '07 over Q4 '06 bookings. The company also announced that it added 105 new corporate customers in the quarter reaching a total of 220 customers in the 10 months since releasing SalesGenius in May 2006. Demand for its SalesGenius service expanded both domestically and internationally as the company closed its first major international accounts and saw strong expansion within existing accounts. The company also announced ten new partnerships during the quarter, adding strength to its alliance base. Sales effectiveness and consulting partners include Phone Works, pinpointtools, TeleSmart Communications, Inc., saleforce.com and WebEx Communications. "We are extremely pleased with the robust demand we are seeing among Sales organizations for SalesGenius. Our rapid growth demonstrates that our 'land and expand' rapid adoption strategy has gained significant traction," remarked David Thompson There are several men named David Thompson:
Customers of all sizes are using SalesGenius to close more deals more quickly. Recent Genius.com successes include: * PrintRunner, a leading full-service printing company located outside of Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , CA., tripled their e-mail marketing success on a recent business card promotion, converting 4,000 additional orders and $140,000 in revenues * Pittsboro Chevrolet, a single-point dealership in Pittsboro, NC, is having more productive customer conversations and offering better customer service thanks to SalesGenius. Using the recently-launched Genius Interactive[TM] for SalesGenius, Pittsboro's ecommerce sales increased dramatically to 22 cars for the month, up 57% from the previous month * The Korea Society The Korea Society is a private, nonprofit, nonpartisan, 501(c)(3) organization with individual and corporate members that is dedicated solely to the promotion of greater awareness, understanding and cooperation between the people of the United States and Korea. , a non-profit organization A non-profit organization (abbreviated "NPO", also "non-profit" or "not-for-profit") is a legally constituted organization whose primary objective is to support or to actively engage in activities of public or private interest without any commercial or monetary profit purposes. in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , uses SalesGenius to send e-mails to their salesforce.com database. With SalesGenius tracking capabilities, their e-mail marketing efforts are increasingly more productive, with their click-through rates The number of times a link on a Web page is clicked compared to the number of times it is displayed. Advertising royalties paid to Web sites are often based on click-through rate (CTR), and the amount paid per click-through is considerably higher than the cost of an ad that is displayed increasing from less than 1% to an average of 6%. Genius solutions are extending the power of CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. , adding value to the popular salesforce.com service. SalesGenius enables users to send fully trackable Genius e-mails from within Salesforce to better connect with and close prospective customers. "Our partnership with salesforce.com continues to produce excellent results, and our joint customers are very pleased with the dramatic revenue impact Genius brings to Sales organizations," noted Thompson. Joint Genius.com/salesforce.com customers include Convenos, Nimsoft and Yodlee. In the upcoming months Genius looks to extend this success by integrating SalesGenius with other widely-used CRM solutions. During the quarter, the company shipped several major releases of its core e-mail marketing and Web monitoring See Internet monitoring. solution. Genius.com released SalesGenius Winter 2007 and Genius Interactive, further empowering frontline sales and marketing personnel with key capabilities including: * Instant e-mail marketing tools: Provides editable templates that include content based on e-mail marketing best practices, so users can launch successful e-mail campaigns simply by entering recipient addresses. With the SalesGenius Winter 2007 Release, users can effortlessly create, personalize per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. and track text, graphical, and newsletter-style e-mails. The real-time Genius Tracker[TM] instantly shows which recipients have opened the e-mail and which have clicked through to visit the company web site * E-mail and Web site visit tracking capabilities: Provides full e-mail tracking See e-mail tracker. for e-mails sent from Microsoft Outlook For the e-mail and news client bundled with certain versions of Microsoft Windows, see . Microsoft Outlook or Outlook (full name Microsoft Office Outlook or SalesGenius' Web interface, along with instant alerts of e-mail opens, Web site visits and page-by-page instant replays of prospect visits to the Web site * Live chat and personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. Web greetings: Functionality includes instant customer-initiated chat sessions and personalized greetings presented to specified Web site visitors, turning any Web site page into a customized "landing page." With dynamic, automated "leave message" functionality prospects and customers can leave messages for reps who are not available to chat live * Dynamic, response-based reporting system: Provides automated priority lead lists, surfacing actionable prospect behavior data in real time on each user's SalesGenius home page. Quick Reports provide an instant view to the results of the most recent e-mail, while aggregate views show responses across the desired time period (24 hours, 7 days, 30 days, or 3 months). Enhanced reporting capabilities including recording of chat sessions and visitor messages * Detailed histories of prospect or customer activity: Users can view a complete record of all e-mail opens, Web page visits, message and/or chat transcripts along with other details * Complete integration with Salesforce: Customers can view SalesGenius visit history or details of specific chats right within the Salesforce application * Wizard-driven "Test Drive": Provides new users with a guided approach to creating and tracking e-mails to ensure instant success and a step-by-step introduction to SalesGenius templates, e-mail editing, and instant lead qualification reporting. Genius solutions start at $29 per user, per month. Enterprise pricing is available. For a free trial of SalesGenius visit www.genius.com. About Genius.com[R] Genius.com, creator of SalesGenius, is the leading on-demand provider of real-time, 1-to-1 marketing solutions for sales and marketing professionals, empowering them to connect with prospects and close deals through their corporate Web sites. Genius[R] solutions allow sales and marketing professionals to instantly qualify prospects, determine the success of marketing initiatives, and personalize customer service, all without requiring programming skills or IT involvement. The result is faster sales cycles, satisfied customers and more closed deals. Genius.com Incorporated is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. , funded by Mohr Davidow Ventures, Emergence Capital and Walden International, with headquarters in San Mateo, CA. For more information about Genius.com Incorporated visit www.genius.com or e-mail info@genius.com. |
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