Genesis Microchip Unveils New Single-Chip LCD Controller for Dual-Interface Monitors.Business/Technology Editors SID 2000 LONG BEACH, Calif.--(BUSINESS WIRE)--May 16, 2000 Highly Integrated, DVI-Compliant gm5020 Chip Boasts Copy Protection And An Integrated ADC (1) See A/D converter. (2) (Apple Display Connector) A peripheral connector from Apple that combines digital video display, USB and power in one cable. Genesis Microchip (Nasdaq:GNSS) today introduced the gm5020 LCD monitor controller, the most highly integrated chip the company has ever produced. The announcement came from the floor of the Society For Information Display (SID) show. Targeted on the dual-interface LCD monitor market, the gm5020 image processor offers numerous integration features to provide a flexible, cost-effective solution for the growing market of LCD monitors with both analog and digital interfaces. Dual-interface monitors ensure monitor-to-PC compatibility by offering connection to legacy VGA-style graphics cards as well as cards supporting the emerging DVI standard. "Dual interface monitors are growing extremely rapidly from about 900,000 units or 13% of the worldwide LCD monitor market in 2000 to more than 5 million units next year," said David Mentley, Senior Vice President of market-research firm Stanford Resources. "Our most recent report, 'Flat Panel Monitor Market Trends,' predicts the dual interface solution will peak in 2003 at 63% of the market, after which the analog interface will begin fading away and the digital-only interface will prevail." The gm5020 offers High-Bandwidth Digital Content Protection High-bandwidth Digital Content Protection (HDCP) is a form of Digital Rights Management (DRM) developed by Intel Corporation to control digital audio and video content as it travels across Digital Visual Interface (DVI) or High-Definition Multimedia Interface (HDMI) (HDCP) and incorporates proven technology from existing Genesis processors, including: - Integrated triple ADC - On-chip DVI-compliant TMDS receiver - Enhanced bit-mapped and character-mapped OSD controller - Integrated frame-rate conversion - Variable scaling and sharpening algorithms - Digital video input port - Single-chassis solution from XGA up to SXGA "Our customers can now reduce the number of components they need in their monitors to just the gm5020 chip and a low-cost microcontroller," said Andre Bouwer, Genesis Microchip's gm5020 Product Marketing Manager. "They don't need a separate TMDS receiver; they don't need a separate ADC, etc. By keeping the microcontroller external, customers have the flexibility to use a controller they are familiar with and for which they have developed custom code." The gm5020, available in a standard 292-pin PBGA package, will be sampling in August. Volume unit pricing is $25 (US). "We believe our competition has nothing like this," Bouwer added. "At least, no one has a chip with these features out at this time. With the gm5020, we're changing the rules of the game in the dual-interface market." HDCP is a specification developed by Intel to protect digital entertainment content transmitted/received via DVI interfaces. HDCP stakeholders include the PC and monitor industries, consumer electronics manufacturers, and Hollywood studios -- all considering the delivery of secure digital video content for PC monitors, DVD players, set-top boxes and digital TVs. The Society for Information Display is an international society devoted to the advancement of display technology, manufacturing and applications. The SID 2000 show runs May 16-18 at the Long Beach Convention Center, Long Beach, Calif. Genesis is showing leading-edge LCD monitor controllers and digital TV image-processing components at eight demonstration stations located at the Genesis booth (No. 739), the DDWG booth (No. 861) and the Display Technology Showcase. For more information on SID, visit http://www.sid.org. Genesis Microchip Inc. -- an ISO (1) See ISO speed. (2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. 9001-registered company -- is a leading supplier of analog, digital and dual analog-digital interface solutions for the LCD monitor markets. The company's highly integrated semiconductors are also used in digital displays, DVDs, home theater equipment and many other applications. Genesis chips have been used in products from Acer, Apple Computer, Daewoo, Dell, Fujitsu, IBM, In Focus Systems, Hitachi, LG Electronics, Mitsubishi, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98). NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd. , Philips, Samsung, SGI, Sharp, Sony, Tatung, ViewSonic and more than 200 other companies. Genesis is headquartered in Thornhill, Ontario, Canada, while its U.S. subsidiary is located in Alviso, Calif. Further information is available at: http://www.genesis-microchip.com. Editor note: - SID is a registered trademark of The Society for Information Display Acronyms: - ADC (analog-to-digital converter) - DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. (digital video disc See DVD. Digital Video Disc - Digital Versatile Disc ) - DVI (digital visual interface “DVI” redirects here. For other uses, see DVI (disambiguation). The Digital Visual Interface (DVI) is a video interface standard designed to maximize the visual quality of digital display devices such as flat panel LCD computer displays and digital ) - LCD (liquid crystal display liquid crystal display (LCD) Optoelectronic device used in displays for watches, calculators, notebook computers, and other electronic devices. Current passed through specific portions of the liquid crystal solution causes the crystals to align, blocking the passage of light. ) - OSD (on-screen display) - PBGA (plastic ball grid array “BGA” redirects here. For other uses, see BGA (disambiguation). A ball grid array (BGA) is a type of surface-mount packaging used for integrated circuits. ) - PC (personal computer) - SXGA (super extended graphics array (hardware) eXtended Graphics Array - (XGA) An IBM display standard introduced in 1990. XGA supports a resolution of 1024 x 768 pixels with a palette of 256 colours, or 640 x 480 with high colour (16 bits per pixel). ) - TMDS (transition minimized differential signaling Transition Minimized Differential Signaling (TMDS) is a technology for transmitting high-speed serial data and is used by the DVI and HDMI video interfaces. The transmitter incorporates an advanced coding algorithm which has reduced electromagnetic interference over ) - VGA (video graphics array See VGA. (hardware) Video Graphics Array - (VGA) A display standard for IBM PCs, with 640 x 480 pixels in 16 colours and a 4:3 aspect ratio. There is also a text mode with 720 x 400 pixels. ) - XGA (extended graphics array) |
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