Genesis Enhances ``OnPanel'' Solution by Expanding the Series to Include SXGA and More.

Business Editors & High Tech Writers

SAN JOSE, Calif.--(BUSINESS WIRE)--July 19, 2001

Genesis Microchip (Nasdaq:GNSS)

"Genesis Display Perfection" Now Offering Optimized Solutions

For Analog And Digital Monitors

Genesis Microchip (Nasdaq:GNSS) -- pioneering the development of LCD monitor technology -- today introduced five advanced integrated circuit products, completing their system-on-a-chip family for the next wave of low-cost "OnPanel" LCD monitors.

Derivatives of the proven gm5115 dual-interface monitor controller, each new device contains key functionality required by every segment of the LCD monitor market, including an integrated software-programmable LCD timing controller (TCON) and a microcontroller. This concentration of components eliminates a printed-circuit board (PCB) from an LCD monitor, reducing costs and increasing the reliability of the end product. Genesis calls this solution "OnPanel" technology and first introduced this advanced concept a few years ago.

"Unlike some other solutions which require an external TCON device, our products integrate key LCD components into a single chip ... this makes them the industry's most highly integrated monitor controllers," said Dan Turow, Genesis Microchip's Senior Director of Marketing. "Furthermore, we've been working with more than a dozen of the world's leading panel manufactures to ensure we provide the most cost-effective 'smartpanel' solutions they need."

While the previously announced gm5115 is an XGA-based device, the new chips

are optimized for all market segments and panel applications, including:

-- Dual-interface SXGA (gm5125)

-- Digital-only interface XGA (gm3115)

-- Digital-only interface SXGA (gm3125)

-- Analog-only interface XGA (gm2115)

-- Analog-only interface SXGA (gm2125)

In addition to the integrated TCON and microcontroller, other advanced features include:

-- Fully integrated triple-ADC and PLL (gm5125, gm2115, gm2125)

-- Ultra-Reliable DVI receiver (gm5125, gm3115, gm3125)

-- High-Bandwidth Digital Content Protection

-- Built-in advanced OSD controller

-- Internal test-pattern generator for streamlined manufacturing

-- RealColor digital color controls, with support for sRGB

-- Real Recovery, a unique out-of-signal-range display recovery

with true-color support

-- High-quality dithering

The Genesis strategy is to have a single board design and software base that can be used for a wide range of XGA and SXGA applications (including digital only, analog only and dual interfaces of both). The benefit for customers is reduced development costs, faster time to market and a consistent end product.

The new parts are available in sample quantities for board development and Genesis expects to be shipping production quantities in the fourth quarter of 2001. Each device comes in a 208-pin PQFP package and all are pin and firmware compatible with each other. High-volume prices start at $14 to $20, depending on chip and volume.

Genesis Microchip is a leading supplier of cost-effective integrated circuits and software solutions, enabling the convergence of Internet information and video. Flat-panel displays, digital televisions, digital CRTs and consumer video products all benefit from Genesis technology, which connects and formats any kind of source content to be displayed with the highest image quality on any type of display. "Genesis Display Perfection" components are used by all leading brand-name monitor vendors. Founded in 1987, Genesis has offices in Silicon Valley, California; Taipei, Taiwan and Toronto, Canada. Further information is available at www.genesis-microchip.com.

Editor note:

-- Genesis is a registered trademark of Genesis Microchip Inc.

-- Genesis Display Perfection, RealColor, Real Recovery and

Ultra-Reliable DVI are trademarks of Genesis Microchip Inc.

Acronyms:

-- ADC (analog-to-digital converter)

-- LCD (liquid crystal display)

-- OSD (on-screen display)

-- PLL (phase-locked loop)

-- PQFP (plastic quad flat pack)

-- SXGA (super extended graphics array)

-- XGA (extended graphics array)