Genesis Communications Introduces New Direct Collect Service; Low-cost Alternative to Collect Calls from Mexico.SAN DIEGO--(BUSINESS WIRE)--March 30, 1998--Genesis Communications International Inc., a leading provider of local and long-distance competitive telecommunications services In telecommunication, the term telecommunications service has the following meanings: 1. Any service provided by a telecommunication provider. 2. , has introduced Direct Collect, an affordable new alternative to collect calling and international callback The practice of circumventing the high cost of international toll calls by mixing conferencing with special signaling to allow an overseas call to be placed via a U.S. dialtone at much lower rates. services. Direct Collect is an easy-to-use solution for Genesis customers who receive frequent collect calls from Mexico. The calling party in Mexico dials a toll-free number that routes the call to Genesis' Enhanced Services Enhanced service is service offered over commercial carrier transmission facilities used in interstate communications, that employs computer processing applications that act on the format, content, code, protocol, or similar aspects of the subscriber's transmitted information; Platform. The caller is then prompted in Spanish by an automated attendant In telephony, an automated attendant (also auto attendant or auto-attendant, or sometimes autoattendant or AA) system allows callers to be automatically transferred to a user's extension without the intervention of a receptionist. to enter the phone number of the person they are trying to reach. The caller stays on the line while the system validates the number and connects the two calling parties. "Our customers have been asking for an alternative to combat the exorbitant costs of collect calls," said Derek M. Gietzen, president and chief executive officer of Genesis Communications. "Direct Collect offers them the best of both worlds -- a calling service that costs dramatically less than that of collect calls and provides more flexibility than other services." For example, Direct Collect provides a distinct advantage over international callback services for those receiving calls from Mexico. While both international callback and Genesis' Direct Collect route the call from the origination point to the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , international callback typically requires the caller to provide the phone number where the call is initiating from. Since pay phones in Mexico do not have numbers posted on them, this means that callback An authentication technique that calls the sender back. After connection is made, the receiving side breaks the connection and calls the sender to ensure that the logon was made from the authorized computer. Callback prevents a stolen ID and password from being used on a different machine. can only be used from a private phone. Direct Collect allows the caller to wait on the line while the call is connected, thereby allowing anyone to call from Mexico using a public or private phone. Genesis customers can add the Direct Collect service to their existing long-distance services package without affecting their standard long-distance rates, currently 20 to 30 percent lower than those of the three major carriers -- AT&T, Sprint and MCI (1) (Media Control Interface) A high-level programming interface from Microsoft and IBM for controlling multimedia devices. It provides commands and functions to open, play and close the device. (2) (Microwave Communications Inc. . Direct Collect is available now with a program fee of $3.50 per month. The set-up fee for each call is $2.50 with a per minute rate of 95 cents. Founded in March of 1995, Genesis Communications International Inc. provides local and long-distance services to over 55,000 customers in California, Arizona, Colorado and Oregon. The company is currently expanding its network into the states of New Mexico New Mexico, state in the SW United States. At its northwestern corner are the so-called Four Corners, where Colorado, New Mexico, Arizona, and Utah meet at right angles; New Mexico is also bordered by Oklahoma (NE), Texas (E, S), and Mexico (S). , Nevada and Washington. With roots in the residential marketplace, the San Diego-based company employs more than 200 people and specializes in delivering competitive telecommunications services to a growing base of commercial and residential customers. CONTACT: The Townsend Agency Susan Hetzel or Bridget Stachowski, 619/457-4888 shetzel@townsendagency.com bridgets@townsendagency.com |
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