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General Session kicks off Congress.


More than 2,500 people attended NRPA's Opening General Session during its Congress & Exposition in October. The crowd filled the Reno-Sparks Convention Center Ballroom on Wednesday, Oct. 13, to hear from NRPA's officers, the keynote speaker and the announcement of the winners of the National Awards, Rose Awards, Dorothy Mullen Arts and Humanities Award, and the National Gold Medal gold medal

traditional first prize. [Western Cult: Misc.]

See : Prize
 Awards for Excellence in Park and Recreation Management. (For more details on the Gold Medal Award winners, please see page 44).

One of the highlights of the multi-media presentation involved Chairman of the Board David O. Lose announcing NRPA's recent partnership with Dodge and Sports Illustrated Sports Illustrated is the largest weekly American sports magazine owned by media conglomerate Time Warner. It has over 3 million subscribers and is read by 23 million adults each week, including over 18 million men, 19% of the adult males in the country.  magazine for the "Good Sports" program, which will continue NRPA's efforts in fostering youth development through sports (see story on page 46).

"Whether we're looking to get children off the streets or off the couches, or to improve their opportunities as adults, we want to make a bigger difference. Whether we're working to raise awareness about health and wellness, or educate the public on the importance of trail systems and parklands--we want to make a bigger difference," Lose says in his remarks.

The Good Sports program is the result of a year-long partnership with Sports Illustrated magazine for Sportstown USA, which chose one park and recreation department from each state that was the pinnacle example of success in improving the lives of its community. "The Sportstown campaign demonstrated exactly how powerful and effective national partnerships can be in sharing the importance of parks and recreation with the public," says NRPA NRPA National Recreation and Park Association
NRPA Natural Resources Protective Association (Staten Island, NY)
NRPA Niagara Regional Police Association (Canada)
NRPA National Rifle and Pistol Association
 President Jim Donahue. "This past year, NRPA's strategic partnerships across sports and health supported local program grants in the amount of $750,000. NRPA engaged nearly 150 park and recreation agencies in research initiatives that document the capacity of parks and recreation to improve youth sports and promote healthy lifestyles."

Another partnership announced during the Opening Session was Kraft Foods Kraft Foods Inc. (NYSE: KFT) is the largest food and beverage company headquartered in North America and the second largest in the world after Nestlé SA.

The Philip Morris Company (now known as Altria Group), a company that produces tobacco products, acquired Kraft for
 funding an NRPA study to examine ways to increase intercultural understanding among park managers and African American African American Multiculture A person having origins in any of the black racial groups of Africa. See Race.  and Latino users of parks.

A creative partnership is just one way park and recreation agencies can reach out to their community. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 keynote speaker Dot Richardson, providing opportunities for youth to be involved in physical activity is the gift that keeps on giving throughout their lives. "Let us stand strong in what we do to make a difference in everybody's life ... to be more physically active," Richardson said. "It's about a child learning life lessons through sports."

Richardson received two Olympic gold medals as part of the US Olympic Women's Softball Team, which won in both the 1996 and 2000 Olympics. Since retiring from competitive athletics, Richardson set her sights on a career as an orthopedic surgeon. She is the recipient of the 2002 Flo Hyman Award The Flo Hyman Memorial Award was conferred annually between 1987 and 2004 by the Women's Sports Foundation in Washington, D.C., United States, on the organization's National Girls and Women in Sports Day to the female sportsperson, irrespective of nationality or sport contested,  presented by the Women's Sports Foundation The Women's Sports Foundation (WSF) "is a charitable educational organization dedicated to ensuring equal access to participation and leadership opportunities for all girls and women in sports and fitness. , and in June 2002, she was named vice chair of the President's Council on Physical Fitness and Sports The President's Council on Physical Fitness and Sports is an American government organization that aims to "promote, encourage and motivate Americans of all ages to become physically active and participate in sports". , which advises the administration on how to encourage more Americans to be physically active.

"It's amazing what recreation and parks can do for us," Richardson said. "You are making a difference, you are impacting this country and I applaud you."

Richardson's inspirational speech on the great influence park and recreation agencies have on society fit perfectly with the overall theme of the evening--to recognize the hard-working professionals for their endless efforts. The National Gold Medal Awards succeed in doing just that. Co-sponsors Greg Hege, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and president of Porter Athletic Equipment Company; and Joe Crookham, president of Musco Lighting, presented the winners of the coveted cov·et  
v. cov·et·ed, cov·et·ing, cov·ets

v.tr.
1. To feel blameworthy desire for (that which is another's). See Synonyms at envy.

2. To wish for longingly. See Synonyms at desire.
 Gold Medal Awards (see page 44 for listing).

The closing of the Opening Session with the climactic announcement of these winners was followed by the lively Welcome Social. For photos of these and other events from Congress, see pages 46-49.
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Title Annotation:Congress Roundup; Sports awareness among youth by National Recreation and Park Association.
Publication:Parks & Recreation
Date:Dec 1, 2004
Words:630
Previous Article:Returning from Reno: a recap of the 2004 NRPA Congress & Exposition.(Congress Roundup)(National Recreation and Park Association )(Brief Article)
Next Article:Unlimited opportunities open to parks and recreation: Olympic gold medalist Dot Richardson inspires NRPA crowd.(Congress Roundup)(Excerpt)



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