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General Magic Announces Executive Briefings on Business Benefits of ``Voice Enabling the Enterprise''.


Business Editors/High-Tech Writers

New Series Examines How Voice Self-Service Capabilities Can Solve Real

Business Problems Now; Follows Successful Webinar Series

on Critical IT and Software Development Issues

General Magic, Inc. (Nasdaq:GMGC), a pioneer in enterprise voice infrastructure software, today announced a series of online Executive Briefings on the business benefits of extending existing Web-based enterprise infrastructure and applications to everyone with a telephone. Aimed at business unit general managers and executives with responsibility for anticipating and responding to demand for anytime, anywhere access to services, the Webinar series will examine how voice self-service capabilities can solve real business problems now, reducing costs while increasing revenues, customer satisfaction, and workforce productivity. The Executive Series presented by General Magic executives and guest speakers from the industry will air monthly beginning July July: see month.  25, 2002.

"Customers, suppliers, partners and employees are demanding access to business software applications and executives are under tremendous competitive pressure to devise and implement programs to anticipate and respond to those needs," said Kathie Layton Layton, city (1990 pop. 41,784), Davis co., N Utah, between the Wasatch Range and Great Salt Lake. In an irrigated farm area served by the Weber basin project, it produces fruits and vegetables. , General Magic's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "These Executive Briefings will provide insight for the executives who must develop the business initiatives that capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 voice user interfaces."

The Executive Briefings are an extension of General Magic's earlier "Voice Enabling the Enterprise" educational program, which attracted more than 350 IT executives and developers. Conducted over a five-week period in May and June June: see month.  of this year, the Webinar series helped clarify how voice user interfaces can extend existing Web-based enterprise infrastructure and applications over the telephone to customers, suppliers, partners and employees.

Each Executive Briefing offers an interactive forum on how integrated Web and voice self-service can be applied to solve real business problems today. For more information or to register for any of the General Magic Executive Briefings, please register online at http://www.genmagic.com/solutions/execbriefings.shtml.

About General Magic

General Magic is a leading voice infrastructure software company that provides enterprise-class software and supporting voice dialog design and hosting services that enable companies to quickly and efficiently provide anytime, anywhere access to information and services over the telephone. General Magic's VoiceXML An extension to XML that defines voice segments and enables access to the Internet via telephones and other voice-activated devices. AT&T, IBM, Lucent and Motorola created the Voice XML Forum in 1999 to support this development. For more information, visit www.voicexml.org. See XHTML+Voice.  & J2EE (Java 2 Platform, Enterprise Edition) A platform from Sun for building distributed enterprise applications. J2EE services are performed in the middle tier between the user's machine and the enterprise's databases and legacy information systems. (TM)-based solutions enable enterprises to easily integrate voice access into enterprise applications using a broad selection of speech recognition technologies and telephony Meaning "sound over distance," it refers to electronically transmitting the human voice. In the beginning, telephony dealt only with analog signals in the circuit-switched networks of the telephone companies.  interfaces. These solutions make voice a strategic tool in helping businesses improve the customer experience, reduce transaction costs Transaction Costs

Costs incurred when buying or selling securities. These include brokers' commissions and spreads (the difference between the price the dealer paid for a security and the price they can sell it).
, and provide high quality, voice branded access to content and services. General Magic is headquartered in Sunnyvale, Calif. For additional information, visit www.generalmagic.com.

General Magic and magicTalk are trademarks of General Magic, Inc., which may be registered in some jurisdictions.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 9, 2002
Words:431
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