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Gain Insight in to Fine Dining in the United States.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c61174) has announced the addition of "Dining Out Review: Fine Dining in Dining in is a formal military function for members of a company or other unit. The practice is thought to have begun in 16th Century England, in the monasteries and early universities.  the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  2007" to their offering.

In this report, we draw from two exclusive consumer research surveys to learn more about the fine dining consumer. Our analysis provides:

Fine dining usage and frequency of usage across demographics The attributes of people in a particular geographic area. Used for marketing purposes, population, ethnic origins, religion, spoken language, income and age range are examples of demographic data.  such as household income, race/ethnicity, and age

Estimates for average spend on last fine dining check, number of guests, and average spend per month across these demographics

Comparisons of these metrics across restaurant segments, including fast food, fast casual, casual, family/midscale, and pizza restaurants

The report also analyzes the following key variables to fine dining success across a range of demographics:

How the Internet is shaping the amateur food critic The terms food critic, food writer, and restaurant critic can all be used to describe a writer who analyses food or restaurants and then publishes the results of their findings. , and the importance of word of mouth to dining decisions

The relevance of innovative delivery mechanisms such as curbside curb·side  
n.
1. The side of a pavement or street that is bordered by a curb.

2. A sidewalk.

adj.
Located, operating, or occurring at or along the sidewalk or curb:
 pickup

Ordering preferences, including meal type, dessert, appetizer, and wine

Use of reservations versus dining on impulse

Relevance of menu variety, price, advertising, and celebrity chefs In its strictest sense, a celebrity chef is a someone who has become well-known for his/her cooking. The first historical personality that fits this description is Martino da Como but in practical terms the term grew in popularity during the 1990s.  to the dining decision

Ranking of factors contributing to the "ideal" dining experience, such as food quality and ambience am·bi·ence  
n.
Variant of ambiance.


ambience or ambiance
Noun

the atmosphere of a place

Noun 1.
 

We also isolate and develops key market drivers, such as the role of affluent diners Diners can mean:
  • Diners Club International, a credit card company
  • plural of "diner", see Diner (disambiguation)
, younger adults, and fast-growing ethnic/racial groups, as well as the influence of business account spending and tourism on fine dining.

This is the first time that we have analyzed the fine dining market. For this survey, we define a fine dining restaurant as "a restaurant that creates a serious dining experience--the kind where service attempts to be impeccable, that typically has chefs and staff coming from culinary schools, and where the cost of an entree is over $15."

Companies Mentioned:
- Lettuce Entertain You Enterprises
- Levy Restaurant Group
- Lone Star Steakhouse & Saloon Inc
- Morton's Restaurant Group
- OSI Restaurant Partners
- Patina Restaurant Group
- RARE Hospitality International
- Ruth's Chris Steak House Inc.
- Smith & Wollensky Restaurant Group (SWRG)


For more information, visit http://www.researchandmarkets.com/reports/c61174
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 29, 2007
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