Gain An In-Depth Analysis In To Consumer Demand For Cellular/Wi-Fi Services.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c49818) has announced the addition of "In-Depth Analysis: Consumer Demand for Cellular/Wi-Fi Services" to their offering. There is strong consumer interest in the types of billing and service plans that VoWLAN/cellular converged services could provide. However, there is little interest in the actual technology requirement for special mobile phones and a Wi-Fi connection to an existing broadband service See broadband and broadband service provider. . Unlike many other mobile applications such as video and downloadable music, the target market for these services appears not to be high-spending, high-usage wireless customers. Those users, apparently, have already arranged their voice service plans and handsets to their liking. Instead, the more frugal fru·gal adj. 1. Practicing or marked by economy, as in the expenditure of money or the use of material resources. See Synonyms at sparing. 2. Costing little; inexpensive: a frugal lunch. customers who may be limiting their usage and spending to avoid unexpected bills are a more important but difficult to identify market. This report will be important to companies considering entry into the converged services market including equipment vendors, handset The part of the telephone that contains the speaker and the microphone. On a desktop phone, the part you hold in your hand is the handset. On a cellphone, the entire phone is the handset. See multihandset cordless and headset. manufacturers, and wireless carriers. Topics Covered: -Technology -User Interest -Background -The Triple Play -The Quadruple quad·ru·ple adj. 1. Consisting of four parts or members. 2. Four times as much in size, strength, number, or amount. 3. Music Having four beats to the measure. n. Play -T-Mobile Hotspot@Home -Consumer Attitudes -Broadband Users Survey -Conclusions -Landline Rates for Mobile Calls Made From Home (Home Zone Service) -Voice Calls over a Home Wi-Fi Network See wireless Ethernet and 802.11. Using a Cellular Handset -Seamless Handoff Switching a cellular phone transmission from one cell to another as a mobile user moves into a new cellular area. The switch takes place in about a quarter of a second so that the caller is generally unaware of it. of Calls Between Cellular and Wi-Fi -Preferred FMC See fixed mobile convergence. Service Provider -Replacing Fixed Line with FMC -Early-Adopter Survey (Wireless Users) -Conclusion -Overage History -Other Factors -Non-FMC Surveys -Conclusions -Likelihood to Replace Landline Land based. Refers to standard telephone and data communications systems that use in-ground and telephone pole cables in contrast to wireless cellular and satellite services. -Handset Objections -Carrier Satisfaction -Value Proposition -SWOT -Strengths: Consumers Like It, Carriers May -Weaknesses: Hardware Unavailable or Disliked -Opportunities: High Broadband Penetration -Threats: Technology -Conclusions -Technology -Pricing/Services -Whos Ready for VoWLAN/Cellular Convergence? -Mobile Carriers -Cable Companies -Telephone Companies -Consumers -Assessment -Methodology -North American Broadband Users Survey -Technology Adoption Panel -Consumer Mobility Survey -Glossary -Related Reports -Offices Companies Mentioned: -T-Mobile Hotspot@Home For more information, visit http://www.researchandmarkets.com/reports/c49818 |
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