Printer Friendly

GTE TO USE LASERDISC TECHNOLOGY FOR CENTER SCREEN PAY-PER-VIEW CABLE-TV IN CERRITOS, CALIF.

GTE TO USE LASERDISC TECHNOLOGY FOR CENTER SCREEN PAY-PER-VIEW CABLE-TV
 IN CERRITOS, CALIF.
 IRVING, Texas, June 4 /PRNewswire/ -- GTE Telephone Operations will install laserdisc technology in Cerritos, Calif., to enhance its test of delivering pay-per-view movies. GTE will be the first company in the world to use a full 16-channel laserdisc system manufactured by Pioneer Communications of America.
 Pioneer's Laserdisc Universal System (PLUS) will replace half of the video-cassette recorders (VCRs) being used for GTE's Center Screen project. The laserdisc equipment will be installed by mid-August, and be operational by September.
 In Cerritos, PLUS will provide better quality pictures and sound to viewers, while reducing operation and maintenance costs.
 Center Screen is one of the world's largest multiple-channel, pay- per-view systems. Launched in July 1990, Center Screen encompasses 30 video channels to deliver more than 300 different showings of movies around the clock to nearly 4,000 Cerritos residents.
 "GTE is committed to providing the best quality of pay-per-view services possible to our customers," said Mike Morrison, manager of advanced operations testing for GTE Telephone Operations. "Until the introduction of PLUS, the only cost-effective way to deliver movies without intermissions was by VCRs. PLUS allows multiple laserdisc players to be linked together, which will permit the showing of full- length movies without interruption. We believe that Pioneer's laserdisc players will improve Center Screen's picture and audio quality."
 GTE will replace 16 of the VCRs being used for the delivery of movies with PLUS. The maximum capacity of Pioneer's laserdiscs is 60 minutes of video and audio per side; therefore, two laserdisc players are required for each channel.
 The 14 remaining channels using tape will handle movies that run longer than two hours, as well as movies not available on laserdisc. Approximately 90 percent of movies now available for purchase are stored on laserdisc.
 "Pioneer is the first company to develop a turn-key laserdisc system for cable television," said Quintin Williams, Pioneer's manager of sales engineering. "We're providing a more reliable, cost-effective alternative to tape-based, pay-per-view playback as well as future laserdisc applications for interactive multimedia systems."
 The Cerritos project is GTE's technological and marketing test of voice, data and video services over differing transmission networks, including fiber optics, coaxial cable and twisted-pair telephone wire. In Cerritos, GTE is providing not only cable-TV services, but also video-on-demand for both homes and schools.
 GTE Telephone Operations is the largest U.S.-based, local telephone company, providing local phone service through more than 20 million access lines in portions of 40 states, British Columbia, Quebec, Venezuela and the Dominican Republic. It also markets telecommunication products and services, and supplies computer software and data processing. GTE is the fourth-largest publicly owned telecommunications company in the world.
 -0- 6/4/92
 /CONTACT: Barbara L. Walker of GTE, 214-718-6917, or after 6 p.m. CDT, 817-354-8901/
 (GTE) CO: GTE Telephone Operations; Pioneer Communications of America ST: California IN: ENT SU:


GK -- NY068 -- 7117 06/04/92 14:32 EDT
COPYRIGHT 1992 PR Newswire Association LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1992 Gale, Cengage Learning. All rights reserved.

Article Details
Printer friendly Cite/link Email Feedback
Publication:PR Newswire
Date:Jun 4, 1992
Words:493
Previous Article:TV NEWS REPORTS CONTRIBUTE TO L.A. RIOTING, NEWS EXECUTIVE SURVEY SHOWS
Next Article:NJHA PRESIDENT ISSUES STATEMENT ON JUDGE'S RULING
Topics:


Related Articles
WILLIAM L. THOMAS APPOINTED VICE PRESIDENT OF PRODUCT DEVELOPMENT AT TV GUIDE ON SCREEN
SCIENTIFIC-ATLANTA TO DEMONSTRATE CAPABILITIES OF INTERACTIVE NETWORK ON NEW 8600X HOME TERMINAL AT WESTERN CABLE TV SHOW
CONTINENTAL CABLEVISION TO OFFER GTE MAIN STREET TO MORE THAN 500,000 CUSTOMERS -- LARGEST EVER INTERACTIVE TV CONTRACT.
GTE TO BEGIN DELIVERING RESIDENTIAL VIDEO SERVICES OVER ITS OWN NETWORK IN FOUR KEY MARKETS IN 1995
GTE CALIFORNIA ANNOUNCES PLAN TO DELIVER VIDEO SERVICES TO 83,000 HOUSEHOLDS, 400,000 VENTURA COUNTY RESIDENTS BY 1995
AT&T TEAMS WITH ACUSON, GTE AND PACIFIC BELL FOR PIONEERING TELEMEDICINE DEMONSTRATIONS AT THE AHA CONFERENCE
PRICE QUEST ANNOUNCES DEBUT OF 'PRICE ONLINE' ON GTE MAINSTREET INTERACTIVE TV
REQUEST TELEVISION WILL OFFER 30 ADDITIONAL PAY-PER-VIEW CHANNELS THIRD QUARTER, 1996

Terms of use | Copyright © 2016 Farlex, Inc. | Feedback | For webmasters