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GREAT AMERICAN TELEVISION AND RADIO CO., INC. TO BUY KRXQ-FM, SACRAMENTO

 CINCINNATI, Nov. 19 /PRNewswire/ -- Great American Television and Radio Co., Inc. has signed a letter of intent to purchase KRXQ-FM, Roseville-Sacramento from Fuller-Jeffrey Broadcasting Companies Inc. for approximately $16 million. The transaction is subject to execution of a definitive agreement by the parties and approval by the Federal Communications Commission.
 Great American, which owns KSEG-FM "The Eagle" in Sacramento, Calif., expects to begin operating KRXQ-FM shortly under an interim local marketing arrangement with Fuller-Jeffrey.
 David H. Crowl, president of Great American's Radio Group, said, "Great American is committed to the Sacramento market and the combination of KRXQ with The Eagle will establish a strong strategic operating position for us there. Together these two stations will provide listeners and advertisers with a great complement of rock radio stations serving Sacramento."
 KRXQ-FM targets listeners age 18-34 with its mainstream Album Oriented Rock (AOR) format at 93.7 mHz. KSEG-FM "The Eagle", at 96.9 mHz, broadcasts a classic rock format designed to attract listeners age 25-54. In addition to KSEG-FM, Great American owns ten FM stations and five AM stations along with six network affiliated television stations in major markets throughout the country.
 -0- 11/19/93 R
 /CONTACT: Anita Wallgren of Great American, 513-562-8000/


CO: Great American Television and Radio Co.; Fuller-Jeffrey ST: Ohio, California IN: ENT SU: TNM

BM -- CL019 -- 6680 11/22/93 08:52 EST
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Publication:PR Newswire
Date:Nov 22, 1993
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