GO.com and ABC Television Network to Offer Enhanced TV Coverage for Jan. 4 Nokia Sugar Bowl National Title Game.

Sports Editors/Interactive & Multimedia Writers

NEW YORK--(BW SportsWire)--Dec. 27, 1999

GO.com (NYSE:GO) and the ABC Television Network will provide Enhanced TV coverage of the Nokia Sugar Bowl January 4, 2000 in New Orleans pitting top-ranked Florida State against No. 2-ranked Virginia Tech.

The Nokia Sugar Bowl, college football's national championship game, is part of the Bowl Championship Series, which also includes the Tostitos Fiesta Bowl, FedEx Orange Bowl and the Rose Bowl Presented By AT&T.

Since September, GO.com and ABC have been offering Enhanced TV for ESPN and ABC's regular season Sunday Night and Monday Night Football telecasts, respectively, and will also offer Enhanced TV for the two post-season NFL wildcard games and the Super Bowl XXXIV televised live on ABC January 30, 2000.

A live production, Enhanced TV is the most innovative application of real-time convergence available today. It enables fans to access unique content via their personal computers that is synchronized, to the second, with the traditional game telecast. The content is highly interactive, produced from a live control room and offers the user/viewer numerous customized offerings.

Enhanced TV's three main features include: PrimeTime Player(tm), a live, interactive game enabling fans to compete against friends and other viewers throughout the country during the actual telecast; "Game Stats," a continuously updated, real-time interactive database of game, player and team statistics originating from the production truck on-site at each game; and a "Push Channel" of enhanced graphics, Interactive Polls, Animated Statistical bar graphs and more, synchronized to the telecasts.

ENHANCED TV FACTS AND FIGURES

-- Since the start of the 1999 NFL season, more than 1.5 million users have experienced Enhanced TV;

-- The typical user stays logged on to Enhanced TV for an average of an astounding 37 minutes;

-- More than 3,000 Fact/Stat graphics are created before each game;

-- Users can take part in Instant Polling, as well as chat rooms enabling them to communicate with other Enhanced TV users;

-- Digital video-freeze frames from the telecasts are pushed to the users' computer screen;

-- Enhanced TV surveys show that 81% of users have a TV and personal computer in the same room, and 47% of Enhanced TV users had never used the Internet while watching TV before their Enhanced TV experience;

-- The same surveys indicate that 63% of users are between the ages of 26-45.

On-air promotions encourage viewers to log on to Enhanced TV's applications during the telecasts. Links allowing PC users access to the applications are also positioned throughout GO.com services, including ESPN.com, NFL.com, Monday Night Football Online, Bowl Championship Series Online, ABCNEWS.com and ABC.com prior to and during each broadcast.

Enhanced TV programming, which doesn't include any audio or video, is designed specifically to accompany the television broadcast. It is delivered via an Internet-connected computer and is controlled by the user while watching the game simultaneously on television.

It is neither a television experience nor an Internet computer experience, but truly both at the same time -- the first step towards in-home convergence programming. Anyone with a personal computer, connected to the Internet via 28.8 modem or better, will have access to the Enhanced TV programming applications.

Enhanced TV content includes:

-- A live, interactive game, PrimeTime Player(tm), in which fans predict the ball handler before every play from scrimmage. Points are awarded for every correct choice, and fans can follow their progress on live leaderboards as they compete against thousands of other real-time players nationwide. Players can create their own affinity groups to better keep score among friends. Throughout the telecast, interactive trivia questions, including "watch-and-win" questions, will pop up on the users' screens. Bonus points will be awarded for correct answers and added to PrimeTime Players' scores.

-- Access to an interactive data base of game, player and team statistics beamed directly from the television truck game data computer, giving the stats-hungry fan instant access to almost every offensive and defensive statistic.

-- A synchronized graphics "Push Channel" display of facts, statistics, quotes, trivia and more, enhancing the television broadcast

-- Clickable banner ads and promos appearing during commercial breaks that will be synchronized with on-air commercials; these banners, linked to marketers' Web sites, can be bookmarked by viewers for future access.

-- Future synchronized e-commerce opportunities; when a certain player scores a touchdown, for example, viewers will be directed to ESPNstore.com, where they can purchase that player's merchandise at a special discount available to only those experiencing Enhanced TV

-- Instant sports news and scores updates from ESPN.com, the most popular sports site on the Web, throughout the telecasts.

-- ETV Chat rooms are available throughout each telecast allowing PrimeTime Player(tm) gamers to chat with their leaderboard competitors in real-time

GO.com was created as part of the recent merger between Infoseek Corporation and The Walt Disney Company's online unit, Buena Vista Internet Group (BVIG). GO.com oversees many of the Web's most popular sites and services, including the go.com portal, ABC.com, ABCNEWS.com, Disney.com, Disneystore.com, ESPN.com, NFL.com, NBA.com, NASCAR Online, ESPNstore.com, ABCsports.com, Family.com and Mr. Showbiz.

This press release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements involve substantial risks and uncertainties, including those relating to GO.com, strategic changes in GO.com's operations and factors beyond the Company's control, including technological, regulatory and economic developments. Any of these factors may materially adversely affect the development of Internet-related businesses generally or the business, financial condition or results of operations of GO.com specifically. Accordingly, actual results may differ materially from the results indicated or implied in this release. More information about GO.com (NYSE:GO) and the risks arising from an investment in GO.com is contained in the most recent filings of The Walt Disney Company with the Securities and Exchange Commission.