GE Plastics' XYLEX Resin Helps to Make Revolutionary Stain Shield Food Storage Containers by Rubbermaid a Success.Business/Photo Editors NOTE TO MEDIA: Multimedia assets available A photo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.111102/bb3 PITTSFIELD, Mass.--(BUSINESS WIRE)--Nov. 11, 2002 Rubbermaid(R) Home Products knew that the next generation of food storage containers needed to meet certain consumer demands in order to be successful. First, and most importantly Adv. 1. most importantly - above and beyond all other consideration; "above all, you must be independent" above all, most especially , they had to be stain resistant -- especially to the unsightly stains that come from tomato-based food products. They had to be durable and virtually unbreakable. They had to be microwave and dishwasher safe. Finding a material that could meet all of these consumer demands was no small task. After months of work, the Rubbermaid research and development team discovered that the new alloy resin XYLEX(TM) from GE Plastics could be reformulated with new properties to complete the stain resistant technology necessary to create Rubbermaid Stain Shield(TM), a patent-pending line of food storage containers. Years of research told Rubbermaid that consumers want a food container that is durable, microwave and dishwasher safe, and glass-like in clarity. The research also told them that the number one plastic food storage complaint is staining -- especially when microwaving or storing tomato-based food products. Rubbermaid set out to solve the staining problem. "Our research and development led us to the discovery that a custom formulation of a XYLEX resin was stain resistant and that this new resin also had the other important properties we wanted our new product to have," said Robert Peterson
The Stain Shield food storage line was introduced by Rubbermaid in the early fall of 2002 and the company is launching a national rollout in early November. The product also features a leak-resistant seal, special tabs for transporting hot food, nestable and stackable bases and lids for easy organization, and a lifetime warranty. Both the lids and bases are made with XYLEX resin plus the lids feature a flexible, rubber-like seal. XYLEX (pronounced "zigh-lex") resin was developed by GE Plastics and introduced in 2001, after nearly 6 years of research. Its first commercial application was in a line of high-end sport sunglasses. The Stain Shield line is a significant product application for the new resin and is expected to put XYLEX resin on the map as an important new engineering thermoplastic A polymer material that turns to liquid when heated and becomes solid when cooled. There are more than 40 types of thermoplastics, including acrylic, polypropylene, polycarbonate and polyethylene. . "We are thrilled with Rubbermaid's discovery," said Sherry Dick, General Manager, Global Crystalline Products for GE Plastics. "XYLEX is a unique material in that it combines clarity, strength, excellent chemical resistance, and the ability for the designer to create an aesthetically appealing product. Stain Shield containers' technology is a terrific innovation and we are delighted that XYLEX resin technology is a part of it." In addition to housewares house·wares pl.n. Cooking utensils, dishes, and other small articles used in a household, especially in the kitchen. , XYLEX resin can be used in a wide range of applications, including consumer electronics (cell phone and small appliances), sporting goods Noun 1. sporting goods - sports equipment sold as a commodity commodity, trade good, good - articles of commerce sports equipment - equipment needed to participate in a particular sport , and automotive interiors. XYLEX resin is also available in a variety of colors and in several of GE Plastics' exciting Visualfx(TM) resin finishes. A division of General Electric Company (NYSE NYSE See: New York Stock Exchange : GE), GE Plastics is a leading producer of engineering thermoplastics, with major production facilities worldwide. GE Plastics materials, including LEXAN(R) polycarbonate A category of plastic materials used to make a myriad of products, including CDs and CD-ROMs. , are used in a wide variety of applications such as CDs, automobile parts, computer housings, cookware, outdoor signage, cell phones, bullet resistant shielding and building materials Building materials used in the construction industry to create . These categories of materials and products are used by and construction project managers to specify the materials and methods used for . . Through it's LNP (Local Number Portability) The capability of keeping the same local telephone number when switching carriers. See NP and WLNP. Engineering Plastics business, the company is a worldwide leader in the custom compounding of engineering thermoplastics. GE Plastics is also a global distributor of resins through GE Polymerland, and of sheet, film, rod and tube products through Polymershapes and GE Structured Products. The company's Web site is located at www.geplastics.com. Rubbermaid Home Products is the leading designer and manufacturer of organization-focused products. A Newell Rubbermaid “Rubbermaid” redirects here. For the Marvel comics character, see Rubbermaid (comics). Newell Rubbermaid (NYSE: NWL) is a global marketer of consumer and commercial products, including such well-known brands as Rubbermaid food storage, home organization, and refuse (NYSE: NWL NWL Newell Rubbermaid, Inc. (stock symbol) NWL Northwest League (Boise, Idaho; baseball) NWL Northwoods League NWL North West London NWL Neverending White Lights (band) ) company, Rubbermaid markets a full line of innovative home organization, kitchen, hardware, and office products in a variety of materials. Headquartered in Wooster, Ohio since 1921, Rubbermaid Home Products has facilities throughout the world. To learn more about Rubbermaid or to view the online catalog Similar to an online library or databases in the information storage respect, ‘’’online catalogs’’’ allow potential customers to browse a company’s items for sale from a different location using the internet. of ingenious storage and organization products, visit the web site at www.rubbermaid.com. Rubbermaid . . . How Life Gets Organized. Stain Shield is a Trademark of Newell Rubbermaid XYLEX and Visualfx are Trademarks of General Electric Company Note: A photo is available at URL: http://www.businesswire.com/cgi-bin/photo.cgi?pw.111102/bb3 |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion