GDA Appoints Charney Palacios/Publicitas As Exclusive Sales Representative in the US Market.

MIAMI -- Grupo de Diarios America (GDA) - the consortium of Latin America's eleven most prestigious media companies - has officially appointed Charney/Palacios & Co. as their exclusive advertising representative in the United States, for the sale, promotion and coordination of all print and online advertising campaigns generated from this market.

Beginning March 1st 2007, all advertising campaigns emanating from the U.S. through advertising/media agencies or direct clients for GDA newspapers and online sites, must be handled and exclusively placed by C/P - Publicitas Latin America.

This is a new phase in the already solid and long-standing relationship developed for over two decades between GDA and C/P & Co. "This mutually exclusivity agreement reinforces our strong alliance and will consolidate our presence in the U.S. advertising market," says GDA Executive Director, Roberto Fuenzalida.

"We are proud and delighted to have solidified and strengthened our relationship with GDA," says Grace Palacios, CEO of C/P - Publicitas Latin America.

To support this new commitment Charney/Palacios has promoted Monica Doria-Trujillo, a C/P successful Account Executive, to be the new GDA Business Development Manager. Paul Meyer, an 8 year veteran in the internet sales industry, has now joined the company team as VP Interactive Media.

The GDA consortium of media companies include the print and online editions of La Nacion of Argentina, O'Globo of Brazil, El Mercurio of Chile, El Tiempo of Colombia, La Nacion of Costa Rica, El Comercio of Ecuador, El Universal of Mexico, El Comercio of Peru, El Nuevo Dia of Puerto Rico, El Pais of Uruguay and El Nacional of Venezuela.

GDA newspapers offer unmatched integrated multi-media opportunities for advertisers targeting the most important countries in the region through its platform of newspapers, magazines, online, electronic media, direct-mail and events.

Since 1980, Charney/Palacios & Co. has been clearly positioned and highly recognized in the U.S. as the leader and most experienced company in the representation of Latin America's most important media, working very closely and successfully with advertising/media agencies and clients managing advertising budgets for the region.

C/P & Co. is a proud company of PubliGroupe-Publicitas, the Swiss based global leader in advertising sales for multi-media offers world-wide, with sales teams in 63 offices across four continents.