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GAMEPRO MAGAZINE SURPASSES 100,000 IN SUBSCRIPTION SALES

 SAN MATEO, Calif., Jan. 22 /PRNewswire/ -- Infotainment World Inc. has announced that GamePro magazine has surpassed 100,000 subscribers as part of its overall circulation strategy.
 GamePro is the number one video game magazine in total circulation with combined subscription, newsstand and retail sales. The steady climb to over 100,000 subscribers represents a 170-percent increase in subscription sales over the past 13 months.
 In celebration of this achievement, GamePro has contacted the 100,000th subscriber -- he is 16-year-old Brad Wilmoth, a sophomore at Caney Valley High School in Caney, Kan. In addition to reading every issue of GamePro, Brad is an active member of his high school debate team and participates on the golf and wrestling teams for Caney Valley High School. He owns a Super Nintendo Entertainment System and a Nintendo Entertainment System.
 "I chose GamePro because I like the coverage they give to all game systems," says Wilmoth. "The Reviews and PreViews are great every month and I really like the special features and inserts they cover in each issue."
 "We're excited to achieve this milestone in publishing," says John Rousseau, publisher. "This means that we have over 100,000 dedicated readers like Brad who refuse to take the chance of missing the unique editorial product that GamePro delivers each and every month."
 Infotainment World Inc. publishes both GamePro and S.W.A.T.Pro magazines, monthly and bi-monthly publications serving the video game cartridge market. GamePro is distributed nationwide through subscription and newsstand sales as well as retail outlets such as Toys R Us and Blockbuster Video. Infotainment World also produces GamePro Television and home video titles, custom publishes Sega Visions magazine for Sega of America and publishes strategy guides.
 -0- 1/22/93
 /CONTACT: Valerie Hennigan or Debra Vernon of Infotainment World, 415-349-4300, or fax 415-349-7482/


CO: Infotainment World Inc.; GamePro Magazine ST: California IN: ENT PUB SU:

SG-GT -- SJ002 -- 7771 01/22/93 09:04 EST
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Jan 22, 1993
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